G2

KI

Kamila I.

Growth Marketing Manager

Mid-Market (51-1000 emp.)

6/26/2026

"ZenABM Adds Deep Account-Level Visibility Beyond LinkedIn’s Vanity Metrics"

5/5

What do you like best about ZenABM?

As a Growth Marketing Manager running LinkedIn ABM, ZenABM helped me a lot to identify how the accounts engage with my campaigns in detail.

The core value is the account warming signal — seeing an account move from impressions to clicks to engagement over time, and using that progression to time BDR outreach. LinkedIn's native dashboard doesn't come close to this level of account-level visibility.

Cross-referencing ZenABM data with HubSpot lifecycle stages also let us quantify impression thresholds per funnel stage, which now informs our ABM budget decisions directly.

If you're running LinkedIn ABM and want to move beyond vanity metrics, ZenABM is the missing layer. Review collected by and hosted on G2.com.

What do you dislike about ZenABM?

Filtering the data to specific ranges was challenging before - although with the current Claude connector it's easier now Review collected by and hosted on G2.com.