The AI-driven campaign management helps reduce the time spent on continuous optimization. The main functionalities such as campaign optimizations or reporting are easy to use and implement. Since the AI optimizes campaigns daily, there's no need for constant monitoring—checking in every other day is usually sufficient. The support team is responsive and helpful with any questions or feedback regarding the tool. Review collected by and hosted on G2.com.

Some parts of the tutorials are confusing, which makes it harder to fully understand and use some of the additional tools. While the software is designed to save time and optimize performance, the learning curve can be a barrier. Investing the time to master 100% of its features can feel challenging, which may limit the overall potential and impact of the tool. Review collected by and hosted on G2.com.