I like that WoowUp has a new, more intuitive and comprehensive interface that facilitates advanced segmentation. I also appreciate that it offers a variety of templates for mailing and automations, ideal for those who are not familiar with design. Additionally, the customer service system is personalized, and the follow-up helps the company make the most of the tool. The customer search system and integration with platforms like Plex and Tiendastic are very intuitive. Another aspect I value is that WoowUp unifies customer data from online and offline channels, allowing for massive mailing campaigns and automations that work 24/7. The integrated Loyalty system is great because it allows customers to earn points both online and offline. Review collected by and hosted on G2.com.

I believe that overall, WoowUp works and delivers on what it promises. However, the platform has a lot of potential that we have not yet fully explored. An area for improvement could be offering a challenge plan to make the most of the tool. Additionally, we have had some issues with integrations, but it is important to note that these problems arose in another of the integrated platforms, not in WoowUp. WoowUp has always been very attentive to resolve the situations. Review collected by and hosted on G2.com.