
Great variety of prospect-engagement tools: rate leads based on their activities, put them automatically on lists based on their activities; contests, sweapstakes, and other "gamification" lead-gen tools; pop-ups of multiple types (slide in, exit, ad-bar, etc.).
Truly one of the most complete and fairly easy to use platforms I owned in the past close to 2 decades.
Customer support: EXCELLENT! (quick and super-helpful) Review collected by and hosted on G2.com.
Some of my eMail campaigns took 10 to 20 minutes - at times even more - to send out, AFTER someone opts into a form on my website. In past tools I used, the most it took was 5 to 10 minutes; usually, the messages would show up in people's inboxes in seconds after they opted in. Regardless of this, the benefits outweigh this small negative; besides, it gives me a chance to say honestly on my Thank You page that "Your freebie will be in your eMail inbox in about 10 minutes... meanwhile, watch this video..." I turn the negative into a positive. Review collected by and hosted on G2.com.