G2

Christie R.

Trade Management Analyst

Mid-Market (51-1000 emp.)

4/10/2026

"Incredible Support, User-Friendly Automation, and Seamless Integrations"

5/5

What do you like best about Vividly?

Vividly has an incredible customer support team that’s available to assist at any time. The system is user-friendly and provides the tools we need to manage and track trade, download insights, upload data, and integrate with other internal systems. Its automation capabilities have also been an integral part of our success. Review collected by and hosted on G2.com.

What do you dislike about Vividly?

The overview module is slow, but it doesn’t interfere with our workflow. It’s more of a “nice to have,” but it would be great if Vividly could improve the overview snapshot by making it more functional and faster, and by adding the ability to customize the view based on our business needs. Review collected by and hosted on G2.com.

What problems is Vividly solving and how is that benefiting you?

Before Vividly, our workflow was extremely manual. Deductions-to-promotion matching had to be done in Excel and then uploaded into NetSuite, and we didn’t have strong visibility into overall promotion performance. Tracking and managing promotional budgets and spend also wasn’t streamlined, so it often felt like every step required hands-on effort.

After launching their DRM tool, our deductions matching improved from a 40% match rate to 93%. Our visibility into promotional insights has increased significantly, too. Sales can now clearly see how promotions performed and use that information to plan for the following year. Reporting has improved as well, giving finance a clearer understanding of accruals at the indirect customer level. Previously, our financial snapshots didn’t provide indirect customer data; now both finance and sales have what they need for better planning, budgeting, and reporting. On top of that, Vividly’s deduction reconciliation integration now pulls deductions automatically, instead of requiring the deductions team to upload them manually. This has saved time, reduced errors, and eliminated a lot of manual uploads. Review collected by and hosted on G2.com.