![Andres B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andres B.")
AB

Andres B.

CampusPlus Program Manager @ University of Northern Colorado

Mid-Market (51-1000 emp.)

6/25/2026

"Real-Time Segmentation Makes Special Campaigns Faster and More Efficient"

4/5

What do you like best about Vanillasoft?

VanillaSoft has been a great tool for our Engagement Centers to use, thanks to its ability to segment and filter in real time. Being able to manage contacts ourselves has made us faster and more efficient when we’re asked to run special campaigns, and it also helps us react quickly to events happening in the world, ensuring we’re contacting the best people possible. Review collected by and hosted on G2.com.

What do you dislike about Vanillasoft?

Some of my main pain points with VanillaSoft are the lack of AI compared to other systems in the industry. Our partners are consistently asking about AI and how it can help, and within our scope of work in Engagement Centers, it feels like AI is still a long way off compared to competitors.

We’ve also had a lot of recent issues with the VoIP system, which has led to significant downtime and a loss in revenue. Lastly, over the past year, customer support has been slower to reply or assist. When I first became a VS user, support was one of the best things about VanillaSoft, so it’s been really disappointing to see that decline over the past year. Review collected by and hosted on G2.com.

What problems is Vanillasoft solving and how is that benefiting you?

VanillaSoft is our primary tool for engagement efforts with our partners, alumni, donors, and friends. It supports multi-touchpoint cadences, provides real-time reporting, and offers user-friendly, intuitive routing capabilities. Review collected by and hosted on G2.com.

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Response from James Bishop of Vanillasoft

[Editedit](https://www.g2.com/survey_responses/vanillasoft-review-13032610/official_response/edit)

Hi Andres - thanks for (another!) review, I appreciate you taking the time! I appreciate your kind words, but also - your point is well taken with the voip issues, the spring was very frustrating for everyone, but platform migrations and upgrades have put those issues behind us. I am sure you are still in touch with Emily, do give her a shout and share the AI feedback with her directly, she has a line to the product team and would love to get that information "first hand"!

Current UserValidated ReviewerSource: G2 invite on behalf of seller

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