I use TVEyes whenever we do a PR campaign for a client. It shows me all the broad hits and radio, if any, which I can go back to and show the efficacy of the PR campaign. It solves the problem of getting broadcast hits and especially little clips that I can share. I appreciate that it's pretty easy to put, like, five or six clips into a folder report, making it easy to group placements together. I like that you can do the share link, which is pretty quick. Initially, I was downloading every single clip, but now I just do a share link instead and put that on a spreadsheet, which is so much easier. Review collected by and hosted on G2.com.
I find it challenging that everything doesn't pull into a spreadsheet very cleanly, so presenting a white label report is harder. Also, TVEyes doesn't provide ROI or any kind of PR measurement for success. The initial setup was very hard; it wasn't user intuitive, and I had to contact customer service multiple times and watch videos. Even with training, I feel we're not using it as well as we could. There's a lot of features that require tweaking, and I wish the process of running reports was more automatic and AI-driven, like filtering out ads from actual media placements and providing a clear report on media placements, audience reach, and advertising value equivalent that I can present to the client. Review collected by and hosted on G2.com.