--- title: Trend Reviews meta_title: 'Trend Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 64 reviews by the users' company size, role or industry to find out how Trend works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 64 scale: '5' date_modified: '2026-07-07' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Trend Reviews **Vendor:** Trend **Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Average Rating:** 4.5/5.0 **Total Reviews:** 64 ## About Trend Trend is an image and video creative services platform. We've simplified the way that brands source content ranging from product photography, lifestyle photos/videos, product action photos/videos, unboxings, testimonials, and more! Our network of opted-in curated creators gives you the ability to run dozens of content projects every month making sourcing high-quality, converting content quickly and pain-free. Campaigns are completed fast due to Trend's industry-first apply process. Instead of searching for creators, our network applies to your campaign within minutes of posting. With Trend, brands also receive full licensing rights to the content that they can repurpose for any marketing efforts. Become the visual content hero on your team by leveraging Trend! ## Trend Reviews ### 1. How Trend helps Improve the Quality of My Content **Rating:** 4.5/5.0 stars **Reviewed by:** Ricardo C. | Especialista, Mid-Market (51-1000 emp.) **Reviewed Date:** October 09, 2024 **What do you like best about Trend?** help me organize my tasks at work and bring me agility, spending time on other tasks with added value **What do you dislike about Trend?** Often, the suggestions are not relevant to my specific interests or needs. **What problems is Trend solving and how is that benefiting you?** Trend helps to structure and organize ideas in a clear and logical way, facilitating the writing process and ensuring that the flow of the book is cohesive. ### 2. DON’T USE TREND.IO **Rating:** 0.0/5.0 stars **Reviewed by:** Matthew N. | Marketing Leader, Small-Business (50 or fewer emp.) **Reviewed Date:** May 25, 2022 **What do you like best about Trend?** Nothing, terrible support. We sent 5 influencers items and they didn't make content, trend didn't return our money **What do you dislike about Trend?** Terrible support, took our money and have not responded to this day. **What problems is Trend solving and how is that benefiting you?** None, it's giving us more problems ### 3. Standard UGC Platform **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** October 19, 2020 **What do you like best about Trend?** What we love about this platform is that the influencers apply to the campaigns that they are interested in. **What do you dislike about Trend?** We dislike is not having more creators to choose from that are specifically, in the fitness, nutrition or wellness niche. **What problems is Trend solving and how is that benefiting you?** N/A ### 4. Great Value and Easy to Use! **Rating:** 5.0/5.0 stars **Reviewed by:** Tim W. | Founding Partner & President, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2020 **What do you like best about Trend?** I like that Trend takes care of the negotiation and follow-up processes for me. This is time that our team usually loses on every single campaign. With Trend, we don't have to worry about it. The quality of the creator seems to be comparable to much higher-priced platforms in our testing so far. **What do you dislike about Trend?** The only downside is that, currently, it is only available for Instagram influencers. If it every expanded to other platforms, it would be fairly unrivaled in our eyes. **Recommendations to others considering Trend:** Make sure that you have a comprehensive Instagram strategy before using Trend. This will ensure that you create the best brief possible for creators. This is the most important part of the process. **What problems is Trend solving and how is that benefiting you?** We are able to quickly find and select creators to work with. It's also GREAT that we have full rights to use any content created by the collaborators. ### 5. Trend is a great platform to find impactful influencers **Rating:** 5.0/5.0 stars **Reviewed by:** Cindy F. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 16, 2020 **What do you like best about Trend?** Trend saves me a ton of time trying to find and negotiate with influencers who have audiences interested in my brand. My experience with their influencers has been extremely positive. The influencers I've worked with have been extremely professional. They have done a great time with the videos they created for us and shared with their audience. We're happy with the engagement they receive and believe it is helping to build brand awareness. **What do you dislike about Trend?** I've been very happy with Trend. The only thing I can think of that I would like to see is more details of the influencers Instagram page on the Trend site, But honestly that is an extremely minor concern. **What problems is Trend solving and how is that benefiting you?** I am able to find impactful influencers without having to spend a ton of time finding, contacting and negotiating. They have influencers that I would never come across in my own searches. ### 6. GREAT PLATFORM FOR BRANDWARENESS **Rating:** 5.0/5.0 stars **Reviewed by:** Sanja H. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 10, 2020 **What do you like best about Trend?** I love TREND because it offers such an interactive platform for you and your content creator. You can directly communicate with your content creator so the transaction is much more personal. You have the opportunity to disapprove or approve the content which you also get to keep. Their post help with brand awareness, and I love that you can select the region you want your influencers to be in. The price is right too. **What do you dislike about Trend?** I cannot think of any elements that I dislike at this moment. **Recommendations to others considering Trend:** It's a great and helpful tool to grow your brand awareness, sales and audience. **What problems is Trend solving and how is that benefiting you?** 1. brand awareness 2. sale increase 3. gaining followers 4. building relationships 5. obtaining creative content that I can re-utilize beyond just reposting what the Influencer posts. ### 7. Easy to Use, Great Content Creators **Rating:** 5.0/5.0 stars **Reviewed by:** Nicole L. | Content & Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** August 18, 2020 **What do you like best about Trend?** All of the content creators are known to be responsive and high quality, and all of the interaction is done right within Trend, so there is no extra work required to reach out to an influencer, keep track of their posts, etc. **What do you dislike about Trend?** I wish that we could "invite" certain content creators to apply for certain campaigns. If they didn't fit well with our last campaign, but would be perfect for the next one, I would have liked an opportunity to reach out to them for that specific campaign. **Recommendations to others considering Trend:** Give it a shot with the 5 initial credits and run one campaign - you can always walk away if it doesn't work out! But the content creators on this platform are high quality, and you'll find some that you are delighted to work with. **What problems is Trend solving and how is that benefiting you?** I am saving a lot of time finding the right influencers and reaching out to them. Having everyone in the same platform and having THEM come to us for a campaign shows that they are really interested in what we are offering and what we are doing, and that gives us the highest quality content. ### 8. I LOVE this service! **Rating:** 5.0/5.0 stars **Reviewed by:** Danielle E. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 14, 2020 **What do you like best about Trend?** I am so happy I came across Trend.io! I would spend so much time searching and searching for influencers to work with. Then spend more time coordinating sponsorship fees and details. And in the end, we didn't have the rights to photos. With this, it's all worked out for us PLUS we get the unlimited rights to use the photos forever for whatever we'd like. It's almost too good to be true! The influencers have been lovely! We had nearly 100 to choose from for the last campaign query we ran. Their content was gorgeous. Plus they were all so nice and grateful for the products we sent. I can't say enough good things about this site. I just love it and would recommend it to any brand. For the cost, you cannot beat it. It's so super affordable. **What do you dislike about Trend?** There's nothing I've disliked so far. I guess one thing is the tracking info for the package I sent disappeared after I entered it. Maybe just a glitch in the site. This is my first time using the service and I haven't received all the photos from the influencers back yet, so I can't really comment on the quality of all the photos yet but based on their content on their feed I'm not worried about what I will receive. **Recommendations to others considering Trend:** Try it! You will not be disappointed! **What problems is Trend solving and how is that benefiting you?** I'm saving endless hours of searching and vetting influencers. I'm saving tons of money on costly sponsorship fees. I love that the process is already lined out and worked out in advance and it's the same for everyone. ### 9. Awesome concept, making it easy to navigate "influencers" **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** October 28, 2020 **What do you like best about Trend?** Trend has flipped the script of influencers, letting us approve or deny them, instead of the other way around. It certainly saves a ton of time for us small business owners. It's nice to have a laid out easy to use platform, where we can chat and communicate with the influencers we choose. Freaking game changer. **What do you dislike about Trend?** Some of the influencers on the platform (and probably in general) seem like "swag whores" for lack of better term, where their entire feed is essentially just ads and promos. The good thing is you can see that and filter those people out, so the posts are more natural. **Recommendations to others considering Trend:** Pre-plan your campaigns with purpose, so you can have the right content when you need it. Use tracking discount codes for each influencer so you can see how effective they are and if their audience is a good fit. Lots of testing. **What problems is Trend solving and how is that benefiting you?** Creating a "campaign" helps us focus our needs, and choose who we are looking for. Then, we can choose the right fit based on applications. It saves a lot a lot of time on my end, because I don't have to excel spreadsheet who I have reached out to, where we are with everything, follow-up, etc. It's al in the platform. ### 10. Fantastic influencers that come to you! **Rating:** 4.5/5.0 stars **Reviewed by:** Michele W. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 24, 2020 **What do you like best about Trend?** The Trend software is intuitive and easy to use. We have tried other Affiliate Marketing Agencies and most of the time is spend learning the software. This is not the case with Trend, we launched to campaigns with in an hour. **What do you dislike about Trend?** Not so much a dislike, but the buy-in is $500 each time, I think that should be a bit more transparent. **Recommendations to others considering Trend:** I highly recommend Trend, it is easy to use and allows you to connect with high-quality influencers of all demographics. Great value. I would recommend researching the influencers that apply to the campaign and not rushing the decision. **What problems is Trend solving and how is that benefiting you?** We are a start-up CPG company - we are using trend to expose more consumers to our brand - generating Social Media traffic. ## Trend Discussions - [I like Trend but I would love for it to be and app for brands as well. Is there plans to do this or is there another service that has an app for brands as well?](https://www.g2.com/discussions/30054-i-like-trend-but-i-would-love-for-it-to-be-and-app-for-brands-as-well-is-there-plans-to-do-this-or-is-there-another-service-that-has-an-app-for-brands-as-well) - [View Trend pricing details and edition comparison](https://www.g2.com/products/trend/reviews/trend-review-4426427?section=pricing&secure%5Bexpires_at%5D=2026-07-11+19%3A00%3A40+-0500&secure%5Bsession_id%5D=3e5d48f9-222f-40aa-a77d-09649f7bd5f4&secure%5Btoken%5D=9d303e5dde8349b7bb1c1dc658b91a2f9399f29690de6ce9445829668f05b26f&format=llm_user) ## Trend Features **Content Creation** - Content Creation Tools - Content Curation - Buyer Personas - Content Management **Visual UGC** - Campaign Customization - Widget Customization - Widget - Media Library **Influencer Marketing** - User-Generated Content (UGC) Management - Content Approval - Data Importing and Exporting Tools **Planning** - Scheduling Integration **Optimization** - SEO - A/B Testing - Dashboards & Reporting - Audience Targeting - ROI Reporting **Integrations** - Social Media - Content Creation - Marketing Automation - Rights Management **Publishing** - Execute Content Publication **Agentic AI - Influencer Marketing Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Logistics** - Customizable Templated Workflows - Internal Communication - Version Control - Editing and Approval Tools - Distribution Features - Integrations & APIs - User, Role, and Access Management **Support** - Onboarding - 24/7 Client Support **Social Media** - Social Media Integration **Planning** - Collaborative Editorial Calendars / Scheduling Content **Performance** - UGC Analytics - Lazy-Loading **Generative AI** - AI Text Generation - AI Text Generation - AI Text Summarization - AI Text-to-Image - AI Text-to-Video **Agentic AI - Content Creation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making ## Top Trend Alternatives - [#paid](https://www.g2.com/products/paid-paid/reviews) - 4.7/5.0 (420 reviews) - [GRIN](https://www.g2.com/products/grin/reviews) - 4.5/5.0 (482 reviews) - [Insense](https://www.g2.com/products/insense/reviews) - 4.5/5.0 (376 reviews)