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Sara A.

Small-Business (50 or fewer emp.)

10/15/2020

"Amazed by quality and ease-of-use"

5/5

What do you like best about Trend?

Extremely user-friendly user interface. High-quality influencer results. Very friendly customer service! Review collected by and hosted on G2.com.

What do you dislike about Trend?

There is nothing I dislike. It's a fantastic service and platform. Review collected by and hosted on G2.com.

Recommendations to others considering Trend:

Don't think twice. It's reasonably priced, user-friendly, and offers a high-quality experience. Review collected by and hosted on G2.com.

What problems is Trend solving and how is that benefiting you?

Trend is helping our startup connect with passionate influencers that align with our brand. Reach is one of the ultimate challenges for brands. Today's consumer does not want to see another banner ad. They want to see real people with real stories. Trend allows us to increase our reach while maintaining authenticity! This, in turn, creates true connections and enhances relationships. It is a pleasure to work with beautiful people on a super intuitive platform built to help brands stand apart from the competition.

When using Trend, you will get results. Perhaps results that exceed your expectations. The quality of influencers on this platform is incredible. It can be difficult to make a selection due to the simple fact that everyone who puts in an application has excellent content. We are choosing to work with those whose voice aligns most closely with our brand voice. Review collected by and hosted on G2.com.

Trend Reviews & Product Details

Trend is an image and video creative services platform. We've simplified the way that brands source content ranging from product photography, lifestyle photos/videos, product action photos/videos, unboxings, testimonials, and more! Our network of opted-in curated creators gives you the ability to run dozens of content projects every month making sourcing high-quality, converting content quickly and pain-free. Campaigns are completed fast due to Trend's industry-first apply process. Instead of searching for creators, our network applies to your campaign within minutes of posting. With Trend, brands also receive full licensing rights to the content that they can repurpose for any marketing efforts. Become the visual content hero on your team by leveraging Trend!

Seller

Trend

Discussions

Trend Community

Languages Supported

English

Product Description

Trend is the most efficient way to source, share, and scale influencer-generated content.

Overview by

Ramon Berrios (Host of DTC POD at Trend / CEO at Trend.io)

Pricing

Pricing provided by Trend.

Credits

Starting at $100.00

With One-Time Purchase

View More Pricing Information

Top-Rated Alternatives

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Trend Media

Instead of searching for influencers, Trend's network applies to your campaigns.

Trend's campaign builder lets you share more information about your brand and display what you are looking for from influencers. Include the type of content you want, required hashtags, gender, and states you are looking for influencers from.

Trend is available on desktop and iOS. Our iOS platform is geared to our influencers that are on the go. Influencers receive notifications on their phones as soon as your campaign is up. Our desktop version lets brands see analytics, manage campaigns, and approve influencers.

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Ricardo C.

Especialista

Mid-Market (51-1000 emp.)

10/9/2024

"How Trend helps Improve the Quality of My Content"

4.5/5

What do you like best about Trend?

help me organize my tasks at work and bring me agility, spending time on other tasks with added value Review collected by and hosted on G2.com.

What do you dislike about Trend?

Often, the suggestions are not relevant to my specific interests or needs. Review collected by and hosted on G2.com.

Matthew N.

Marketing Leader

Small-Business (50 or fewer emp.)

5/25/2022

"DON’T USE TREND.IO"

0/5

What do you like best about Trend?

Nothing, terrible support. We sent 5 influencers items and they didn't make content, trend didn't return our money Review collected by and hosted on G2.com.

What do you dislike about Trend?

Terrible support, took our money and have not responded to this day. Review collected by and hosted on G2.com.

Verified User in Retail

Small-Business (50 or fewer emp.)

10/19/2020

"Standard UGC Platform"

2.5/5

What do you like best about Trend?

What we love about this platform is that the influencers apply to the campaigns that they are interested in. Review collected by and hosted on G2.com.

What do you dislike about Trend?

We dislike is not having more creators to choose from that are specifically, in the fitness, nutrition or wellness niche. Review collected by and hosted on G2.com.

Tim W.

Founding Partner & President

Marketing and Advertising

Small-Business (50 or fewer emp.)

7/8/2020

"Great Value and Easy to Use!"

5/5

What do you like best about Trend?

I like that Trend takes care of the negotiation and follow-up processes for me. This is time that our team usually loses on every single campaign. With Trend, we don't have to worry about it. The quality of the creator seems to be comparable to much higher-priced platforms in our testing so far. Review collected by and hosted on G2.com.

What do you dislike about Trend?

The only downside is that, currently, it is only available for Instagram influencers. If it every expanded to other platforms, it would be fairly unrivaled in our eyes. Review collected by and hosted on G2.com.

Recommendations to others considering Trend:

Make sure that you have a comprehensive Instagram strategy before using Trend. This will ensure that you create the best brief possible for creators. This is the most important part of the process. Review collected by and hosted on G2.com.

What problems is Trend solving and how is that benefiting you?

We are able to quickly find and select creators to work with. It's also GREAT that we have full rights to use any content created by the collaborators. Review collected by and hosted on G2.com.

Cindy F.

Small-Business (50 or fewer emp.)

10/16/2020

"Trend is a great platform to find impactful influencers"

5/5

What do you like best about Trend?

Trend saves me a ton of time trying to find and negotiate with influencers who have audiences interested in my brand. My experience with their influencers has been extremely positive. The influencers I've worked with have been extremely professional. They have done a great time with the videos they created for us and shared with their audience. We're happy with the engagement they receive and believe it is helping to build brand awareness. Review collected by and hosted on G2.com.

What do you dislike about Trend?

I've been very happy with Trend. The only thing I can think of that I would like to see is more details of the influencers Instagram page on the Trend site, But honestly that is an extremely minor concern. Review collected by and hosted on G2.com.

Sanja H.

Small-Business (50 or fewer emp.)

10/10/2020

"GREAT PLATFORM FOR BRANDWARENESS"

5/5

What do you like best about Trend?

I love TREND because it offers such an interactive platform for you and your content creator. You can directly communicate with your content creator so the transaction is much more personal. You have the opportunity to disapprove or approve the content which you also get to keep. Their post help with brand awareness, and I love that you can select the region you want your influencers to be in. The price is right too. Review collected by and hosted on G2.com.

What do you dislike about Trend?

I cannot think of any elements that I dislike at this moment. Review collected by and hosted on G2.com.

Recommendations to others considering Trend:

It's a great and helpful tool to grow your brand awareness, sales and audience. Review collected by and hosted on G2.com.

What problems is Trend solving and how is that benefiting you?

1. brand awareness

2. sale increase

3. gaining followers

4. building relationships

5. obtaining creative content that I can re-utilize beyond just reposting what the Influencer posts. Review collected by and hosted on G2.com.

Nicole L.

Content & Marketing Manager

Small-Business (50 or fewer emp.)

8/18/2020

"Easy to Use, Great Content Creators"

5/5

What do you like best about Trend?

All of the content creators are known to be responsive and high quality, and all of the interaction is done right within Trend, so there is no extra work required to reach out to an influencer, keep track of their posts, etc. Review collected by and hosted on G2.com.

What do you dislike about Trend?

I wish that we could "invite" certain content creators to apply for certain campaigns. If they didn't fit well with our last campaign, but would be perfect for the next one, I would have liked an opportunity to reach out to them for that specific campaign. Review collected by and hosted on G2.com.

Recommendations to others considering Trend:

Give it a shot with the 5 initial credits and run one campaign - you can always walk away if it doesn't work out! But the content creators on this platform are high quality, and you'll find some that you are delighted to work with. Review collected by and hosted on G2.com.

What problems is Trend solving and how is that benefiting you?

I am saving a lot of time finding the right influencers and reaching out to them. Having everyone in the same platform and having THEM come to us for a campaign shows that they are really interested in what we are offering and what we are doing, and that gives us the highest quality content. Review collected by and hosted on G2.com.

Danielle E.

Mid-Market (51-1000 emp.)

8/14/2020

"I LOVE this service!"

5/5

What do you like best about Trend?

I am so happy I came across Trend.io! I would spend so much time searching and searching for influencers to work with. Then spend more time coordinating sponsorship fees and details. And in the end, we didn't have the rights to photos. With this, it's all worked out for us PLUS we get the unlimited rights to use the photos forever for whatever we'd like. It's almost too good to be true! The influencers have been lovely! We had nearly 100 to choose from for the last campaign query we ran. Their content was gorgeous. Plus they were all so nice and grateful for the products we sent. I can't say enough good things about this site. I just love it and would recommend it to any brand. For the cost, you cannot beat it. It's so super affordable. Review collected by and hosted on G2.com.

What do you dislike about Trend?

There's nothing I've disliked so far. I guess one thing is the tracking info for the package I sent disappeared after I entered it. Maybe just a glitch in the site. This is my first time using the service and I haven't received all the photos from the influencers back yet, so I can't really comment on the quality of all the photos yet but based on their content on their feed I'm not worried about what I will receive. Review collected by and hosted on G2.com.

Recommendations to others considering Trend:

Try it! You will not be disappointed! Review collected by and hosted on G2.com.

What problems is Trend solving and how is that benefiting you?

I'm saving endless hours of searching and vetting influencers. I'm saving tons of money on costly sponsorship fees. I love that the process is already lined out and worked out in advance and it's the same for everyone. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion

Small-Business (50 or fewer emp.)

10/28/2020

"Awesome concept, making it easy to navigate "influencers""

5/5

What do you like best about Trend?

Trend has flipped the script of influencers, letting us approve or deny them, instead of the other way around. It certainly saves a ton of time for us small business owners. It's nice to have a laid out easy to use platform, where we can chat and communicate with the influencers we choose. Freaking game changer. Review collected by and hosted on G2.com.

What do you dislike about Trend?

Some of the influencers on the platform (and probably in general) seem like "swag whores" for lack of better term, where their entire feed is essentially just ads and promos. The good thing is you can see that and filter those people out, so the posts are more natural. Review collected by and hosted on G2.com.

Recommendations to others considering Trend:

Pre-plan your campaigns with purpose, so you can have the right content when you need it. Use tracking discount codes for each influencer so you can see how effective they are and if their audience is a good fit. Lots of testing. Review collected by and hosted on G2.com.

What problems is Trend solving and how is that benefiting you?

Creating a "campaign" helps us focus our needs, and choose who we are looking for. Then, we can choose the right fit based on applications. It saves a lot a lot of time on my end, because I don't have to excel spreadsheet who I have reached out to, where we are with everything, follow-up, etc. It's al in the platform. Review collected by and hosted on G2.com.

Michele W.

Small-Business (50 or fewer emp.)

9/24/2020

"Fantastic influencers that come to you!"

4.5/5

What do you like best about Trend?

The Trend software is intuitive and easy to use. We have tried other Affiliate Marketing Agencies and most of the time is spend learning the software. This is not the case with Trend, we launched to campaigns with in an hour. Review collected by and hosted on G2.com.

What do you dislike about Trend?

Not so much a dislike, but the buy-in is $500 each time, I think that should be a bit more transparent. Review collected by and hosted on G2.com.

Recommendations to others considering Trend:

I highly recommend Trend, it is easy to use and allows you to connect with high-quality influencers of all demographics. Great value. I would recommend researching the influencers that apply to the campaign and not rushing the decision. Review collected by and hosted on G2.com.

What problems is Trend solving and how is that benefiting you?

We are a start-up CPG company - we are using trend to expose more consumers to our brand - generating Social Media traffic. Review collected by and hosted on G2.com.