G2

Pierre R.

Trade Marketing Stores Director - Professional Beauty

Enterprise (> 1000 emp.)

5/2/2025

"THE solution for Perfect Stores execution tracking"

5/5

What do you like best about Trax Retail?

Easy to use for the frontline, improving their productivity in stores but also at home: no more time wasted to upload & classify shelves pictures.

Great KPI tracking across channels: from HM/SM, to B2B stores and Travel Retail.

Trax Retail also enables suppliers to open merchandising discussions with Retailers: optimizing planograms, stock level, POS... and then share regular update.

Last, the photobank part is very convenient to compile competitive information and features execution in stores. Review collected by and hosted on G2.com.

What do you dislike about Trax Retail?

Puzzle mode may double count twice some shelves, creating biases in the dashboard. Review collected by and hosted on G2.com.

What problems is Trax Retail solving and how is that benefiting you?

We use Trax Retail to track KPIs @ our key customers across channels (HM/SM, B2B & Travel Retail)

It's a 2 in 1 solution: capturing retail metrics, and also compiling a huge stores pics database - much more convenient than our former Share Point folders.

Last, it also improves frontline productivity: no more time wasted to tick boxes for distribution tracking, and more time spent to sell our initiatives & promotions! Review collected by and hosted on G2.com.