# Traction Technology Reviews **Vendor:** Traction Technology **Category:** [Technology Scouting Software](https://www.g2.com/categories/technology-scouting) **Average Rating:** 4.5/5.0 **Total Reviews:** 10 ## About Traction Technology Your Innovation Management Platform Built to meet the requirements of teams making technology and partnership decisions Features and Functionality Innovation Funnel Management Vendor Evaluation Workflow Project Management On-Demand Research Charts and Reports Dynamic Comparison Matrix Lists (Private and Shared) Vendor Solicitation (Inbound) Management Idea Management Internal Scouting Request Customized Vendor Data Fields Traction Match Vendor Recommendations Microsoft API Integration (Outlook, Teams) Crunchbase API integration Curated Private Database Configurable Taxonomy Configurable Workflows Configurable Vendor Scoring CRM functionality Contact Database Activity Tracking Team Discussion Boards Team Directory Hosted Virtual Events Document Cloud Enterprise-Grade Security SSO ## Traction Technology Reviews ### 1. Well-structured and well-planned projects **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Environmental Services | Small-Business (50 or fewer emp.) **Reviewed Date:** December 12, 2025 **What do you like best about Traction Technology?** I like his clear vision that he provides on the progress of projects and priorities. He helps enormously in structuring the teamwork to follow tasks and keep his team aligned on the same objectives. **What do you dislike about Traction Technology?** There are quite a few features and views at the beginning, so it takes some time to adapt and fully understand. **What problems is Traction Technology solving and how is that benefiting you?** Traction Technology is very useful for organizing projects and clarifying who does what and by when. ### 2. Wonderful tool for tracking **Rating:** 4.0/5.0 stars **Reviewed by:** Nikita S. | Digital Marketing Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2023 **What do you like best about Traction Technology?** Easy to use software and keeps all information up to date, great ui interface **What do you dislike about Traction Technology?** Too much scrolling which never ends ..and just reports must be available on platform too **What problems is Traction Technology solving and how is that benefiting you?** We work woth startups and it helps to categorize the stage of engagement ### 3. A helpful tool to keep track of our Vendors and selection efforts **Rating:** 4.0/5.0 stars **Reviewed by:** Brian V. | Co-Founder, Enterprise (> 1000 emp.) **Reviewed Date:** May 03, 2023 **What do you like best about Traction Technology?** The software is fairly intuitive to use. The product team is very supportive. We are able to easily add vendors to our database and setup custom fields to track the key information we need. The tool also allows us to send out requests to the vendors to keep the info up to date. **What do you dislike about Traction Technology?** The software would definitely benefit from an improvement UI overhaul. It's great we can have all these fields, but it turns into never ending scrolling. The other aspect is the licensing model between users and access to our enterprise viewers. **What problems is Traction Technology solving and how is that benefiting you?** We did not have a good method to track our engagement with vendors. This has helped document the who we are engaged with, where they are in our engagement, and more. ### 4. Great tool that can be leveraged for efficiently organizing and tracking startups. **Rating:** 4.5/5.0 stars **Reviewed by:** Sudip D. | Enterprise (> 1000 emp.) **Reviewed Date:** May 17, 2023 **What do you like best about Traction Technology?** The founders have been very active in engaging with our company to develop new features for specific use cases. **What do you dislike about Traction Technology?** There are not many downsides, but I wish the analysts were able to push reports onto the platform as well. **What problems is Traction Technology solving and how is that benefiting you?** There are several types and sizes of startups we engage with. The platform makes it much easier to categorize the stage of engagement with the startups along with tags to help better categorize them. ### 5. Wonderful system backed by great people **Rating:** 4.5/5.0 stars **Reviewed by:** John Y. | Product Director, Patient Engagement, Enterprise (> 1000 emp.) **Reviewed Date:** April 26, 2023 **What do you like best about Traction Technology?** Taction is a flexible solution for many reverse CRM needs in my organization. The custom solution they added for our needs has become an invaluable tool for GSK R&D! **What do you dislike about Traction Technology?** The biggest downside right now is the lack of more tailored controls for field validation and using controlled data to capture needs we have. **What problems is Traction Technology solving and how is that benefiting you?** Traction has assisted us in filling a gap in institutional knowledge across our R&D enterprise about technologies and organizations in the pharma space. ### 6. Most important partnership! **Rating:** 5.0/5.0 stars **Reviewed by:** Yoshio K. | Director, Enterprise (> 1000 emp.) **Reviewed Date:** April 19, 2023 **What do you like best about Traction Technology?** We have been working with Traction Technology for several years, especially for technology sourcing and progress management of collaboration with startups. They are attentive to understanding our needs, and the outputs are always gratifying. **What do you dislike about Traction Technology?** It's a small thing, but the platform has many functions that I don't use much. These features may be good ones for other clients, though. **What problems is Traction Technology solving and how is that benefiting you?** We share our technological needs with Traction Technology from time to time, and they report to us periodically. ### 7. Central product for our Innovation strategy **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Enterprise (> 1000 emp.) **Reviewed Date:** May 10, 2023 **What do you like best about Traction Technology?** Traction is the perfect tool to bring all our innovation activities together. Allowing us to collate, review and assess the latest companies on one platform as a team. **What do you dislike about Traction Technology?** No issues to date, the traction team has been engaged and helpful when setting up the platform for our business. **What problems is Traction Technology solving and how is that benefiting you?** Traction is a great tool to combine innovation activity by removing silos and use of outdated tools such as Excel or PowerPoint when tracking and managing innovation ### 8. Perfect tool to source emerging MarTech solutions **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** April 20, 2023 **What do you like best about Traction Technology?** I use Traction Technology to source emerging MarTech solutions for my clients. The robust database and easy way to issue RFIs are the two functionalities I like best. **What do you dislike about Traction Technology?** I haven't found anything I don't like about the platform, but I haven't used the ideation tool simply because I don't yet have a use case for it. **What problems is Traction Technology solving and how is that benefiting you?** Traction Technology helps me manage vendor relationships and discover new and innovative technologies to drive my business forward. ### 9. Great experience with Traction Tech **Rating:** 5.0/5.0 stars **Reviewed by:** Stacie W. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 20, 2023 **What do you like best about Traction Technology?** The ease of use of the platform and the team works well with our needs and innovation team. **What do you dislike about Traction Technology?** I do not have any dislikes. The platform is easy to use. **What problems is Traction Technology solving and how is that benefiting you?** Traction tech helping us at Freddie to build out a digital incubator. ### 10. A nice base to manage your vendors **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** April 19, 2023 **What do you like best about Traction Technology?** the intuitive operation about managing your vendors data base **What do you dislike about Traction Technology?** It has some vendors that are not worldwide known **What problems is Traction Technology solving and how is that benefiting you?** RFI process, and vendors scouting - [View Traction Technology pricing details and edition comparison](https://www.g2.com/products/traction-technology/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-27+14%3A15%3A40+-0500&secure%5Bsession_id%5D=9c4c49e6-6fa2-44df-80e2-c17a81d173a1&secure%5Btoken%5D=2bfa0ebfe3a3a1b0b34057bfff205e7dff2d0799ebd7a73f22e45a598e6c0bb3&format=llm_user) ## Traction Technology Features **Administration** - Application Deployment - Native Deployment - Data Security - Access Control - Scalability - Lifecycle Management **Data Identification** - Technologies Identification - Patents Identification - Research Identification - Markets Identification **Feedback** - Ranking - Commenting **Automation** - Workflow Automation - Workflow Mapping - Real-Time Updates **Management** - Data Visualization - Opportunity Assessment - Competitive Insights - Scouting Automation **Idea Sources** - External Idea Generation - Internal Idea Generation **Development** - Application Templates - UI Code Extending - WYSIWYG Editor - Collaborative Development **Idea Collection** - Idea Campaigns - Surveys - Forums - Suggestion Box - Mind Mapping **Agentic AI - Technology Scouting** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Integrations** - Gamification - Project Planning **Agentic AI - Idea Management** - Autonomous Task Execution - Cross-system Integration - Natural Language Interaction ## Top Traction Technology Alternatives - [Quickbase](https://www.g2.com/products/quickbase/reviews) - 4.5/5.0 (1,489 reviews) - [Agentforce 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews) - 4.5/5.0 (3,778 reviews) - [Mural](https://www.g2.com/products/mural/reviews) - 4.6/5.0 (1,398 reviews)