G2

Gabrielle S.

Senior Manager, Ecommerce & CRM

Mid-Market (51-1000 emp.)

8/5/2026

"Excellent Partner for Audience Expansion"

5/5

What do you like best about Tie?

Tie has been a great partner to work with. Their platform has helped us expand our audience targeting beyond what we could achieve with first-party data alone, allowing us to reach high-intent net new customers more effectively. Their team is also incredibly responsive and knowledgeable—support has been excellent whenever we've had questions or wanted to optimize our strategy. Review collected by and hosted on G2.com.

What do you dislike about Tie?

Like any platform, there can be a bit of a learning curve when getting started, but their customer support team has been quick to answer questions and provide guidance, making onboarding and ongoing optimization very smooth. Review collected by and hosted on G2.com.

What problems is Tie solving and how is that benefiting you?

Tie has helped us improve audience targeting and customer acquisition by extending our reach to qualified prospects who are likely to be interested in our brand. This has allowed us to supplement our existing marketing efforts with additional high-quality audiences while maintaining an efficient acquisition strategy. Beyond the technology itself, their team's strategic recommendations have helped us continuously refine our approach and maximize performance. Review collected by and hosted on G2.com.