The ability to filter by panel members helped me target the very specific audience of people who were already familiar with certain type of software. Observe how they switched from one solution to another and cut out the instances when their habitual actions were revealed was quite simple, giving me an opportunity to show tangible proof of my findings in the roadmap discussion rather than subjective opinion. Review collected by and hosted on G2.com.

None, that would hold me back. Specific targeting only means some additional recruiting cycles, which is quite normal for it. Review collected by and hosted on G2.com.