What I love most about TELUS Trade Promotion Management is how it completely rescues me from spreadsheet chaos by bringing all my promotional data into one clean dashboard. It gives me instant clarity on my ROI so I can see exactly which discounts actually make money, while effortlessly tracking and resolving incorrect retailer claims. Best of all, its smart AI predictions act like a digital advisor that guides me toward the absolute best promotional strategies for the future. Review collected by and hosted on G2.com.

What I dislike most about TELUS Trade Promotion Management is the incredibly steep learning curve and the massive effort required during the initial setup. Connecting the platform to legacy ERP systems is a painful, time-consuming process that demands extensive data cleaning, and the interface itself can feel completely overwhelming for new users due to its sheer complexity. Additionally, it is a high-cost enterprise tool that remains out of reach for smaller brands, and its AI predictions are entirely dependent on having flawless historical data to be of any real value. Review collected by and hosted on G2.com.