The ability to schedule posts across various platforms and the ability to replicate posts for consistency but know the character limits per platform. Also the analytics that make comparing statistics across multiple platforms easy to digest and view. Review collected by and hosted on G2.com.

The pricing is a bit high so this makes it hard to get new companies to sign up but luckily there is a strong case for the benefits - I think more attainable pricing would be helpful for new users and to keep users. Also there are a lot of features that I choose not to use - but there are features in a certain tier I need, it would be helpful to maybe choose the features you want / set pricing a la cart rather than the pricing/feature tiers that currently exist. Review collected by and hosted on G2.com.