The ability to geotarget video content organically, meaning we are able to offer targeted posting to clients, without having to use ad spend where it may not be necessary. The smart inbox feature that allows us to moderate a client's entire social catalogue in one place, and report comments without having to enter the network itself. Being able to schedule all platforms at once, and edit content to tailor to each platform all in one place. Have unlimited account connections without needing to upgrade my plan. The reporting feature integrating with AI, so I am able to ask for a tailored report without having to manually select what it is I am looking for. It's integration with 3rd party platforms, making content creation easier. The ability to reach out to support via email or chat. Mobile app that lets me look at posts from my phone without needing to use the desktop version for quick scheduling options. Once the video has uploaded, it will immediately schedule quickly, unlike other platforms which take time on upload and saving. Review collected by and hosted on G2.com.

The cost is quite a lot more than other platforms, and there are limited advantages that make it the best option. You would need a very specific feature, to make paying the price worthwhile, and even then, it is slightly eye watering. The mobile app does not allow for individual platform edits, which is very inconvenient, when things need to be changed cross platform. Despite the advanced features of sprout, you are unable to upload custom thumbnails to TikTok, which other much cheaper services allow you to do. This is causing issues amongst my clients, and ultimately leads me to feel like I am wasting my time creating these assets, when they are only effective across Instagram. Review collected by and hosted on G2.com.