# Snapchat Reviews
**Vendor:** Snap  
**Category:** [Social Network Platforms](https://www.g2.com/categories/social-networks)  
**Average Rating:** 4.2/5.0  
**Total Reviews:** 296
## About Snapchat
Snapchat Ads is a dynamic advertising platform that enables businesses to connect with a diverse and engaged audience through immersive, full-screen vertical ads. Designed to integrate seamlessly into the Snapchat experience, these ads offer various formats to suit different marketing objectives, from brand awareness to direct response campaigns. Key Features and Functionality: - Single Image or Video Ads: Full-screen ads that appear between user-generated content, supporting images or videos up to 180 seconds. - Story Ads: A series of images or videos displayed in the Discover section, allowing brands to tell a more comprehensive story. - Collection Ads: Feature a primary image or video with up to four tappable product tiles, ideal for showcasing multiple products. - Commercials: Non-skippable video ads up to six seconds, placed within premium content to ensure high visibility. - AR Lenses and Filters: Interactive augmented reality experiences that engage users by allowing them to interact with branded content. - Dynamic Ads: Automatically generated ads based on a brand&#39;s product catalog, delivering personalized content to users. Primary Value and Solutions for Users: Snapchat Ads provides businesses with the tools to reach a unique audience that may not be accessible through other platforms. With 40% of Snapchatters not active on TikTok daily and nearly 1 in 4 users over the age of 35, advertisers can tap into a broad demographic. The platform&#39;s immersive ad formats and advanced targeting capabilities enable brands to create engaging campaigns that drive meaningful results, from increasing brand awareness to boosting sales and app installs.



## Snapchat Pros & Cons
**What users like:**

- Users enjoy the **ease of use** of Snapchat, appreciating its simple setup and user-friendly interface for quick sharing. (5 reviews)
- Users love the **variety of filters** on Snapchat, making photos and videos more appealing and fun to share. (5 reviews)
- Users enjoy the **fun and easy communication** through snaps, filters, and features that make sharing moments enjoyable. (5 reviews)
- Users enjoy the **speed and ease of use** of Snapchat, making quick communication and photo sharing effortless. (3 reviews)
- Users love the **friendly user interface** of Snapchat, making photo sharing and communication quick and enjoyable. (3 reviews)
- Users value the **easy and efficient communication** features of Snapchat, enjoying seamless interactions and fun creativity. (2 reviews)
- Users enjoy the **high engagement** with Snapchat, sharing moments creatively and connecting with friends effortlessly. (2 reviews)
- Users enjoy the **engaging features** of Snapchat, enhancing communication with fun tools like snaps and AR effects. (2 reviews)
- Real-time Updates (2 reviews)
- Sharing Content (2 reviews)

**What users dislike:**

- Users find Snapchat&#39;s **outdated interface** confusing, often feeling that recent updates are unnecessary and estranging. (2 reviews)
- Users experience **update issues** with Snapchat, finding the changes cluttered and occasionally leading to faster battery drainage. (2 reviews)
- Users find Snapchat to be **expensive** due to new charges for storage space on videos and pictures. (1 reviews)
- Users find **navigation difficult** , especially beginners, leading to a chaotic experience when accessing chats and stories. (1 reviews)
- Users find **customer support inadequate** , making account management and deletion frustrating and overly complicated. (1 reviews)
- Slow Performance (1 reviews)
- Users frequently experience **technical issues** with Snapchat, including confusing updates and significant battery drainage. (1 reviews)

## Snapchat Reviews
  ### 1. Top-Notch Privacy, Fun Filters, and Great Value on Snapchat

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sabika M. | Cyber Security Engineer, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 08, 2026

**What do you like best about Snapchat?**

What I like most about Snapchat is its filters and user interface. Its performance and privacy are top-notch, and the Snapchat premium prices are also very low compared to other social media apps. Customer support is well behaved too. The My AI feature is very funny, and overall the privacy is on the next level.

**What do you dislike about Snapchat?**

Sometimes I’m unable to upload stories and snaps. Also, when I post a story about cars, Snapchat takes it down, and then I don’t get any views on that story. That’s what I dislike about Snapchat.

**What problems is Snapchat solving and how is that benefiting you?**

I can chat with as many friends by creating a group and its user friendly UI is very good i can call and facetime with my friends and family and i can connect with people form all over the world

  ### 2. Effortless Photo Sharing, Fun Features

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sameer  A. | Student

**Reviewed Date:** February 08, 2026

**What do you like best about Snapchat?**

I use Snapchat to stay connected with friends and family through quick photos, videos, and chats. It makes sharing everyday moments easy through photos and short videos. I like how simple and fun it is, and I enjoy features like filters, stories, and quick photo sharing that make it enjoyable. I also appreciate how quickly I can send snaps and chat with friends in real-time. The streak feature keeps conversations going, and the variety of lenses and filters makes everyday moments more beautiful. The interface made the initial setup very easy and quick, allowing me to start using the main features right away.

**What do you dislike about Snapchat?**

One thing that doesn’t work as well for me is that the app can sometimes feel cluttered after updates. The app occasionally drains battery faster than expected.

**What problems is Snapchat solving and how is that benefiting you?**

I use Snapchat to stay connected with friends through quick photos and videos. It makes sharing daily moments easy and helps me keep up with trends and updates through stories and Spotlight.

  ### 3. Easy to Use, Fun Filters, but Navigation Needs Improvement

**Rating:** 4.5/5.0 stars

**Reviewed by:** FAITH M. | Research Assistant, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 23, 2026

**What do you like best about Snapchat?**

I use Snapchat mostly to connect with friends easily, chat, and network. I use it to take quality pictures and videos. It helps create memories of pictures and videos taken years back. It's less time-consuming, easy to use, and not a costly application. I love the different filter options when taking videos and pictures. They make the pictures look more appealing and interesting to us. The initial setup was very easy, only requiring a few steps and details.

**What do you dislike about Snapchat?**

Finding chats, stories and other memories is somehow chaotic for beginners.

**What problems is Snapchat solving and how is that benefiting you?**

I use Snapchat to connect with friends, chat, and network. It helps create lasting memories with quality pictures and videos from years back, and the filter options make them more appealing. It's easy to use, not time-consuming, and affordable.

  ### 4. Best app with various filters

**Rating:** 3.5/5.0 stars

**Reviewed by:** Anubhav Singh S. | Web3 Recruiter at Blockchain Staffing Ninja, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 24, 2025

**What do you like best about Snapchat?**

Some of the filters are same not different and the vulgarity is been incresing day by day. There is no one to look it

**What do you dislike about Snapchat?**

Vulgarity content has to be reported and taken down

**What problems is Snapchat solving and how is that benefiting you?**

The quality of the camera is great and the filters are awesome

  ### 5. Snapchat- a fun way of communication

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ogheneochuko R. | consultant Radiologist, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 15, 2025

**What do you like best about Snapchat?**

As someone who uses Snapchat every day, it has a very friendly user interface. It has many features that make communicating with people more fun, such as 'snaps' which allow people to communicate through pictures and maintain a streak. It is designed in such a way that it is easy to implement other softwares with it. Lastly, Snapchat has 24/7 customer support.

**What do you dislike about Snapchat?**

There is a new update that requires payment for storage space for videos and pictures.

**What problems is Snapchat solving and how is that benefiting you?**

Many businesses struggle with bringing awareness to their brands. Snapchat has features such as 'Spotlight ads' and Stories which allow brands to engage users through short videos. It is also easier to get the attention of a younger audience through the use of features such as filters and lenses.

  ### 6. Easy to Use with Great Features, Slight Learning Curve for Account Management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lexi H. | Leasing Agent, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 13, 2025

**What do you like best about Snapchat?**

I find Snapchat incredibly easy to use, which makes navigating the platform straightforward and efficient. This ease of use is complemented by the quick loading times, ensuring a seamless experience without delays. I particularly enjoy the cool filters that Snapchat offers, which add fun and creativity to my interactions. This speed and user-friendly interface enhance my chats and interactions with people globally, making it a reliable tool for communication across different devices, especially beneficial for video chatting. Additionally, setting up Snapchat was very simple and hassle-free. Overall, this combination of performance, ease, and creative features makes Snapchat a highly recommendable service.

**What do you dislike about Snapchat?**

Deleting my son's account he made as a minor was a bit complicated.

**What problems is Snapchat solving and how is that benefiting you?**

I use Snapchat for video chatting across different devices, connecting globally, and enjoying quick loading and cool filters, which enhances my communication and networking experiences.

  ### 7. Amazing Photos and Unforgettable Memories

**Rating:** 5.0/5.0 stars

**Reviewed by:** James  K. | Frammer, Construction, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 18, 2025

**What do you like best about Snapchat?**

The photos are great and the memories it shares are awesome

**What do you dislike about Snapchat?**

There's nothing I dislike about Snapchat

**What problems is Snapchat solving and how is that benefiting you?**

None

  ### 8. Snapchat was good many years ago.

**Rating:** 3.0/5.0 stars

**Reviewed by:** Nakeisha B. | Team Leader, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 12, 2025

**What do you like best about Snapchat?**

I enjoyed the creative filters when you create a video or photos.

**What do you dislike about Snapchat?**

I find that users are using Snapchat for more intimate reasons.

**What problems is Snapchat solving and how is that benefiting you?**

It was fun to use couple years ago dew to the filters, chatting with your friends, etc,

  ### 9. "Catching Minutes, Encouraging Inventiveness, and Embracing Credibility"

**Rating:** 5.0/5.0 stars

**Reviewed by:** Devansh R. | Type writer copy writing and Programming, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 14, 2024

**What do you like best about Snapchat?**

The exceptional element of vanishing photographs and recordings advances legitimacy and in-the-second sharing.Simple configuration, focusing on the camera, improves convenience for all degrees of users.Engaging and energetic expanded reality highlights add an imaginative aspect to the content.Allows clients to order and share stories, upgrading everyday documentation and crowd commitment

**What do you dislike about Snapchat?**

Some overhauls have been met with opposition and analysis from users.The stage might appear to be more outfitted towards more youthful clients, possibly estranging more established socioeconomics.

**What problems is Snapchat solving and how is that benefiting you?**

It tackled my enormous issue prior to utilizing it I confronted trouble to catch quality picture yet presently this issue have been addressed thank you snapchat for this extraordinary component.

  ### 10. Snapchat Review: A Game-Changer or Just a Trend?

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nabanita P. | Data Science Engineer , Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 18, 2025

**What do you like best about Snapchat?**

1.  Instant & Casual Communication
2.Watching friends’ stories or scrolling through Spotlight (Snapchat’s version of TikTok) is entertaining.
3. Fun & Interactive Features

**What do you dislike about Snapchat?**

1. Snapchat often updates its interface, and sometimes the changes feel unnecessary or confusing.
2.The app can quickly drain your phone’s battery, especially with filters and location features.

**What problems is Snapchat solving and how is that benefiting you?**

Snapchat solves several social and communication problems, making interactions more fun, private, and engaging.
Messages and snaps disappear after viewing (unless saved), giving users more privacy.

  ### 11. A fun and great app to share your life with friends

**Rating:** 4.0/5.0 stars

**Reviewed by:** Hadeer A. | Freelance Graphic Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 17, 2025

**What do you like best about Snapchat?**

With strong privacy features and an intuitive interface, it's easy to use.

**What do you dislike about Snapchat?**

You can create a pseudonymous account with ease.

**What problems is Snapchat solving and how is that benefiting you?**

Effortlessly share my accomplishments, experiences, and daily life with friends and like-minded individuals, while making it easy to connect with new people in a respectful manner

  ### 12. Let's Learn a Little About Snapchat

**Rating:** 5.0/5.0 stars

**Reviewed by:** Somya  J. | Tech writer, Computer Networking, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 26, 2024

**What do you like best about Snapchat?**

Most common reason why I like Snapchat is its AR filters, it has a wide range of augumented reality features which makes clicking picture fun and creative. Snapchat is a great platform for privacy concerned people, as it has private messaging features which focus on one-on-one communication and also has features like it informs you if someone SS  your pictures etc. we can explore  a wide range of content, where we can follow celebrities of our choice or be an influencer.snap map provides  track of what's happening nearby.
snapchat is really easy to use too

**What do you dislike about Snapchat?**

I’ve found Snapchat frustrating for a few reasons. The layout can be really tricky to figure out, especially when you’re new to it, and just when I get used to it, they roll out another update that changes everything. I also worry about privacy, especially with features like Snap Map that show my location to others—it just feels a bit too invasive. The ads drive me crazy, especially the ones I can’t skip, which totally interrupt the experience. On top of that, finding new friends or content isn’t as easy as it is on other apps. And I’ve noticed it drains my phone’s battery super quickly when I use filters or the camera. All these things make Snapchat less enjoyable for me.
i really don't like the customer support of snapchat. for an explane I mailed then 3 weeks ago about my problem but haven't received any response yet and now they have added the subscription thing which I really don't support.

**What problems is Snapchat solving and how is that benefiting you?**

Snapchat makes it super easy to share quick, genuine moments with my followers. I can capture something fun or interesting in my day and share it instantly. The fact that snaps and stories disappear after 24 hours encourages me to post more spontaneous and real content, which my followers seem to really appreciate because it feels authentic and in the moment.
Another big plus is how Snapchat keeps my community engaged. Since my content is only up for a limited time, it creates a bit of urgency for my followers to check in regularly, so they don’t miss anything. This has helped me build a loyal audience who stay connected with what I’m sharing.
The interactive features, like filters, stickers, and Bitmojis, make my content more fun and personal. These tools help keep my stories entertaining and visually interesting, which my community loves. Plus, being able to quickly chat with my followers through direct messages makes it easy to connect with them, making the whole experience more interactive and close-knit. Snapchat gives me a way to share my life in a way that feels real and engaging, and it’s helped me create a strong sense of community with the people who follow me.

  ### 13. Snapchat taking us from filter to unfilter reality

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rahul U. | Chief Marketing Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 13, 2024

**What do you like best about Snapchat?**

One of the best features of Snapchat is streaks well believe it or not it really does force us to get in touch with people. Another thing like fun filters to beautiful filters it's just perfect. Plus one of the most important things is that it's very easy to use everywhere or anytime.

**What do you dislike about Snapchat?**

There is nothing much to dislike about Snapchat but the only problem is too many ads. Plus the addiction and the FOMO you get after using it for some time. Apart from its one of the best social media platforms

**What problems is Snapchat solving and how is that benefiting you?**

Snapchat is helping me to connect with people. And it's fun ai feature is very helpful, it even answers my maths questions. My AI talks in a very human way that is even more impressive.

  ### 14. Review of Snapchat

**Rating:** 4.5/5.0 stars

**Reviewed by:** ANUPRIYA S. | Sub Core Committe Head of Xavier's photography Society (Xposure)  , Small-Business (50 or fewer emp.)

**Reviewed Date:** March 16, 2024

**What do you like best about Snapchat?**

One of the best advantage of snapchat is its an unique and authentic form of communication. This app allows you users to share unfiltered everyday moments  with each other. It has filters and lenses to stickers and bitmojis where you can customize your snaps, making them more fun while sharing. Super easy to use and good customer support.

**What do you dislike about Snapchat?**

Privacy is the major disadvantage of snapchat. The disappearing content after a certain time leads to FOMO, this particularly concerns the youth eho sttruggles to find a health balance between online and offline lives.

**What problems is Snapchat solving and how is that benefiting you?**

Snapchat can be worth downloading only if you have a personal preference to use the app, its quite a good app to be connected with my friends. This app is worth exploring too, the tools offers fun and engaging social media influence. It's a good tool for communication.

  ### 15. Good product for filters and pictures

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jawad B. | Self Employed, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 26, 2024

**What do you like best about Snapchat?**

One of the best things about snapchat is that it let's you send photos and videos that disappear after the recipient review them.this makes conversations feel more natural.i absolutely love snapchat.There are variety of filters and lenses make every snap exciting.

**What do you dislike about Snapchat?**

While snapchat has it's charms, I can't ignore the frustrating glitches that occasionally disrupt the experience.

**What problems is Snapchat solving and how is that benefiting you?**

The stories feature allows me to share my day.overall,snapchat is my go-to for staying connected with friends in a fun.

  ### 16. Capturing Moments, Fostering Creativity, and Embracing Authenticity

**Rating:** 4.5/5.0 stars

**Reviewed by:** Taib H. | Facebook pixel and Conversion API, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 09, 2023

**What do you like best about Snapchat?**

The unique feature of disappearing photos and videos promotes authenticity and in-the-moment sharing.Simple design, prioritizing the camera, enhances ease of use for all levels of users.Engaging and playful augmented reality features add a creative dimension to the content.Allows users to compile and share narratives, enhancing daily documentation and audience engagement

**What do you dislike about Snapchat?**

Some redesigns have been met with resistance and criticism from users.The platform may seem more geared towards younger users, potentially alienating older demographics.

**What problems is Snapchat solving and how is that benefiting you?**

Snapchat addresses several problems and provides unique solutions, catering primarily to the younger demographic. Some of the key problems it solves include: Snapchat Discover provides a platform for media companies and influencers to share content in an engaging way. Users can access news, entertainment, and educational content easily within the app.For businesses, Snapchat offers unique marketing opportunities through sponsored filters, lenses, and ads. This helps companies reach a younger audience in an innovative way.

  ### 17. Change Moments into Memories

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rida R. | Digital Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 19, 2023

**What do you like best about Snapchat?**

Snapchat is the great platform that personally i like the most it allow us to captures pictures, make videos and share the snaps with friends as well . This application have different filters as well that i mostly used to make pictures.

**What do you dislike about Snapchat?**

Overall it is a good application but the thing that irritiate me is the ads that came in between when I clicked my images so that is the thing that irritates me most.

**What problems is Snapchat solving and how is that benefiting you?**

It solved my big problem before using it I faced difficulty to capture quality image but now this problem have been solved thank you snapchat for this great feature.

  ### 18. Snapchat review fun to use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in E-Learning | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 15, 2024

**What do you like best about Snapchat?**

It has created a unique and playful communication style, encouraging users to share spontaneous and authentic moments. Additionally, the Stories feature allows users to share a collection of photos and videos that disappear after 24 hours, providing a dynamic and time-sensitive way to share updates with friends.

**What do you dislike about Snapchat?**

Snapchat's user interface can be less intuitive for new users, and discovering features or understanding privacy settings might take some time. This learning curve can be a potential drawback for those looking for a more straightforward experience.

**What problems is Snapchat solving and how is that benefiting you?**

Users may be concerned about the permanence of their online communication, leading to hesitancy in sharing personal moments. Snapchat's primary feature is ephemeral messaging, where photos and videos disappear after being viewed, providing a sense of privacy and spontaneity. Traditional social media platforms often involve carefully curated and permanent posts, potentially fostering a less authentic online persona.Snapchat's emphasis on temporary content encourages users to share unfiltered and real-time moments, promoting authenticity in online communication.

  ### 19. Amazing product it help me to conect  with people

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sara K. | ARTIST, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 26, 2024

**What do you like best about Snapchat?**

Snapchat is a fun and easy way to share moments with friends.and this app also offers cool filters,sticker.

**What do you dislike about Snapchat?**

The diappearing nature of snaps can be frustrating for some user.

**What problems is Snapchat solving and how is that benefiting you?**

I like its filters and stickers,

  ### 20. I have been using Snapchat for many years. It’s an easy and fun way to keep in touch with friends.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Allison D. | Physician Assistant, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 02, 2024

**What do you like best about Snapchat?**

It is easy to use. It's easy to find similar friends that I might have on other apps like Instagram. It links easily with my contacts on my phone as well.

**What do you dislike about Snapchat?**

Sometimes it crashes l, but this has gotten better over time.

**What problems is Snapchat solving and how is that benefiting you?**

Keeping in touch with friends I don't talk to often and seeing what's going on in my friends lives.

  ### 21. Streaks Forever

**Rating:** 4.0/5.0 stars

**Reviewed by:** M Sai H. | Project Lead of IETE, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 11, 2024

**What do you like best about Snapchat?**

Filters  and Avatars make me to engage with it.The snapchat+ features ,AI avatar,custom themes,Streak matainence,etc

**What do you dislike about Snapchat?**

The Discard button when we want to retake the snap,when i get a request it shows me mutual friends but don't mention them.

**What problems is Snapchat solving and how is that benefiting you?**

Photography and Video making using filters enhance our productivity.Instant chat delete enhance privacy.

  ### 22. Perfect Picture

**Rating:** 5.0/5.0 stars

**Reviewed by:** Yoza S. | Social Media Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 08, 2023

**What do you like best about Snapchat?**

Snapchat is a great great application for capturing perfect pictures with lots of great filters and easy editing. I just love snapchat

**What do you dislike about Snapchat?**

I don't dislike anything so far it's my favourite app!

**What problems is Snapchat solving and how is that benefiting you?**

I don't have to save my pictures into gallery they are saved at Snapchat easily which doesn't fill up my phone memory

  ### 23. I recommend snapchat, as it has great features and enhancements than regular cameras.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Noor U. | Email Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 08, 2023

**What do you like best about Snapchat?**

Snapchat is a very fun and engaging app. it helps in connecting with friends and family daily life through streaks as well as Al is one of the best updates up to now.

**What do you dislike about Snapchat?**

The streak feature can create pressure to send snaps daily to maintain streaks,which can be more of a chore than fun.

**What problems is Snapchat solving and how is that benefiting you?**

Its excellent for recieving realtime updates and glimpses into your friends lives, overcoming the problem of feeling out the loop.

  ### 24. Snapchat Review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jocelyn H. | Employee, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 09, 2023

**What do you like best about Snapchat?**

It is an easy way to share fun videos and pictures with friends without spamming their messages. When you receive a snap, you don't have to scroll through messages and pictures. You can simply tap on a person's name and see all of the things they sent you.

**What do you dislike about Snapchat?**

I don't like how many ads there are. In addition, the content is too much and necessary. The "Discover" feature takes away the purpose of Snapchat. It used to be really simple to send a story from Discover to a friend but now it is not. I also don't like how the map feature automatically tracks your traveling and how everyone can see that. It is unnecessary for all of my Snapchat contacts, or any for that matter, to see where I have been in a day. I feel as though it is very easy for people to stock others and that is unhealthy.

**What problems is Snapchat solving and how is that benefiting you?**

It is solving the problem of needing to message multiple people at the same time. This has benefited me by being able to post a story or send an individual message at the same time

  ### 25. sharing my journey of snapchat

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sachin K. | Sales Advisor, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 26, 2023

**What do you like best about Snapchat?**

i love one feature of snapchat which is send sort clip or snap with friend

**What do you dislike about Snapchat?**

dislike there streak feature like they dont give some credit to refill this streak

**What problems is Snapchat solving and how is that benefiting you?**

snap solve various problem like pictures clicking and connect to peoples

  ### 26. A fun, versatile App That let's you showcase your life!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anil Kumar K. | React Developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 06, 2023

**What do you like best about Snapchat?**

I like that Snapchat allows me to stay connected with my friends and family in a fun and creative way. I also love the wide range of fun filters, lenses, and cool effects that help make every post unique

**What do you dislike about Snapchat?**

I dislike that Snapchat can be easy to get addicted to because of the interactive elements like stickers, filters and Snapstreaks. Also, it's often hard to have conversations on it because messages disappear quickly

**What problems is Snapchat solving and how is that benefiting you?**

Snapchat is solving the problem of communicating with friends and family in a fun, visually dynamic way without having to worry about conversations living on in a permanent digital record. The benefit that this provides users is to have an unusual and entertaining way to connect with loved ones without worrying about the content of those conversations being shared or stored in perpetuity

  ### 27. Snapchat is one of the best short video platforms

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adil  M. | Social Media Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 04, 2023

**What do you like best about Snapchat?**

Snapchat is a well-regarded short video platform offering a unique and engaging user experience. Its emphasis on ephemeral content, augmented reality filters, and real-time communication has helped it stand out among other social media apps. The platform's popularity among younger users, in particular, has also made it a valuable marketing tool for advertisers looking to reach this demographic. Additionally, Snapchat's focus on privacy and security has given users peace of mind when sharing content on the platform. Snapchat's innovative features and commitment to user experience make it a top choice for short-form video content.

**What do you dislike about Snapchat?**

Complex User Interface: Snapchat has a unique user interface that can confuse some people, especially those unfamiliar with the app.

Limited Reach: Snapchat's reach is limited compared to other social media platforms, which can be frustrating for businesses and individuals trying to expand their reach.

Privacy Concerns: While Snapchat strongly emphasizes privacy and security, there have been instances where user data has been leaked or misused.

**What problems is Snapchat solving and how is that benefiting you?**

Snapchat is solving several problems and providing benefits to its users:

Engaging User Experience: Snapchat's focus on short-form video content, augmented reality filters, and ephemeral messaging creates an engaging user experience that differentiates it from other social media apps.

Privacy and Security: Snapchat places a strong emphasis on privacy and security, allowing users to feel more comfortable sharing content on the platform.

Real-Time Communication: Snapchat's real-time communication features make it an ideal platform for staying connected with friends and family, especially for younger users.

  ### 28. Best Re-Imagined Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rabia N. | HR Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 01, 2023

**What do you like best about Snapchat?**

snapchat have multiple filters, very sphosticated and some energetic filters. I always very much happy to use this.

**What do you dislike about Snapchat?**

i think all the features in this are very much good but i think the promotional stories are not good for All

**What problems is Snapchat solving and how is that benefiting you?**

their filters saw my skin as a glass skin

  ### 29. Snapshot Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Reddi N. | Software Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 06, 2023

**What do you like best about Snapchat?**

Disappearing of message feature, Streaks maintenance, based on chatting & maintenance to decide friendship status, story feature, adding filter while video calling & taking videos too, best image filters, adding to songs, defined time & location while sharing streaks & hiding of images by using my eyes only feature.

**What do you dislike about Snapchat?**

When sharing images with others from snaps, the image quality is not efficient. When initiating a video call to others, our face appears before the call is picked up. If you unhide an image from the "my eyes only" option, it is automatically deleted and not forwarded to the gallery.

**What problems is Snapchat solving and how is that benefiting you?**

When you unhide the image from the "My Eyes Only" feature, it is better to transfer it to the gallery or snaps. Make sure to enhance the image quality while sharing the snap image with others. Provide better discoverability.

  ### 30. Creative Lead

**Rating:** 3.5/5.0 stars

**Reviewed by:** Abdullah K. | Creative Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 15, 2023

**What do you like best about Snapchat?**

Improve the algorithm to be more interesting using the data and review more and connect with my friends so the best communication with other, buy the wahy I don't like use Snapchat

**What do you dislike about Snapchat?**

I wouldn't say I like the content and reviewing a lot of influencers in my page, so I'm not interested to see their stupid content I need something related to my interest

**What problems is Snapchat solving and how is that benefiting you?**

The value in the content and I want to see my friend and contact them easly and improve the story inside it and user experience on it and. I can't growth and build a community

  ### 31. Snapchat and its benefits

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kowsyap p. | Software Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 25, 2023

**What do you like best about Snapchat?**

Snapchat filters are very good which detects the face and makes it more convincing using updated ai features and also it is more secure and the most fun part is sending snaps to each other to increase streaks

**What do you dislike about Snapchat?**

Not much are there to dislike in it but getting streaks back few times when they are gone is a little hectic process and it needs to be made little easy. Also snapchat statuses are annoying, not having them makes it a better app

**What problems is Snapchat solving and how is that benefiting you?**

Snapchat helps in communicating with friends, sending our daily updates via snaps, camera filters to make us look more good and security features like deleting chat after 24 hours and alerting us when someone screenshotted.

  ### 32. one of the best social app with amazing filters

**Rating:** 5.0/5.0 stars

**Reviewed by:** Wahaib K. | Digital Marketing Team Leader , Small-Business (50 or fewer emp.)

**Reviewed Date:** February 03, 2023

**What do you like best about Snapchat?**

It's amicable to use. It has fantastic filters. It's the best platform to keep connected with your social circle at a single click and be informed of its ins and outs

**What do you dislike about Snapchat?**

Its marketing reach is minimal and doesn't offer analytics, not very use full for sponsored ads, and its sensor boards need to be more robust as most users are underage.

**What problems is Snapchat solving and how is that benefiting you?**

Suppose someone takes a screenshot of your chat image or video. In that case, it notifies you only valuable feature is that because it does not add much value to the business for marketing purposes.

  ### 33. Great Way to Stay Connected

**Rating:** 5.0/5.0 stars

**Reviewed by:** Christina D. | Office Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 07, 2023

**What do you like best about Snapchat?**

The filter features. It makes taking pictures and selfies more fun and entertaining, especially with friends and family. I also like that they change the filters often.

**What do you dislike about Snapchat?**

What I least like about snapchat is that if you try to replay a snapchat sometimes it doesnt work. It would be nice if you could replay a snapchat more than once in the 24 hour time period even if it isn't a story.

**What problems is Snapchat solving and how is that benefiting you?**

There is currently no problem that I have addressed with snapchat. I also didn't have any past problems that they needed to fix.

  ### 34. Excellent software to take amazing pictures and send snap streaks.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kazi A. | Requirements Analyst, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 06, 2022

**What do you like best about Snapchat?**

With the help of this software, we can chat with anyone from all over the world and make voice calls and video calls along with chatting.
This is software by which we can take pictures using excellent filters and send snap streaks.

**What do you dislike about Snapchat?**

In Snapchat software, we cannot see the last seen of the person in front if he has not enabled the location.
When we enable the area on which we also come in it.

**What problems is Snapchat solving and how is that benefiting you?**

The advantage of using Snapchat is that we can chat with anyone who uses Snapchat, and if we want to know whether a place is open or closed, we can quickly know that too.

  ### 35. snapchat 4 life

**Rating:** 4.0/5.0 stars

**Reviewed by:** Khushi P. | Bulletin Editor, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 02, 2023

**What do you like best about Snapchat?**

snapchat filters are very different and unique from the filters on other social media platforms

**What do you dislike about Snapchat?**

snapchat has alot of bugs and can get a little laggy sometimes.. the filters might take up some time to load but other than those everything is fine

**What problems is Snapchat solving and how is that benefiting you?**

The times when I dont feel confident clicking photos on my normal camera because of my insecurities snapchat helps you through those

  ### 36. Its a great social media platform with great marketing potential in the UAE, specially in Abu Dhabi

**Rating:** 4.5/5.0 stars

**Reviewed by:** Goher Ali R. | Digital Marketing Executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 02, 2023

**What do you like best about Snapchat?**

Community, Simplicity, Playfulness, and most importantly ads manager, the technology of Ads manager of Snapchat has dramatically increased. Giving great value for all my clients

**What do you dislike about Snapchat?**

Minor improvements such as bugs, Ads manager support of CRM is lacking, Absence of lead center, Tracking is a pain. On the front side, filter creation is long process and hard for us to convert.

**What problems is Snapchat solving and how is that benefiting you?**

Community, Locals Emiratis love snapping and we love targeting them, its a win win situation.

  ### 37. Snapchat is Good to for Users, but not sure about advertisers

**Rating:** 2.5/5.0 stars

**Reviewed by:** Courtney K. | Senior Account Manager - Departures, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 07, 2023

**What do you like best about Snapchat?**

It's an easy way to connect with peers to send quick videos and messages. You can also use it to see articles and celebrity news.

**What do you dislike about Snapchat?**

Advertisements don't integrate seamlessly so it tends to feel like an interruption. Wish there was a way to see how long a video is, like the orginal content.

**What problems is Snapchat solving and how is that benefiting you?**

easy way to connect with peers and send fun videos.

  ### 38. Snap and uses

**Rating:** 4.0/5.0 stars

**Reviewed by:** Navya S. | Software Developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 01, 2023

**What do you like best about Snapchat?**

The best part of snapchat is the filters and as a UI developer i like the designing part of the application .

**What do you dislike about Snapchat?**

The only complaint I have with this application is the pixels quality of the image.

**What problems is Snapchat solving and how is that benefiting you?**

Using this snap iam able to connect with the friends. It is multi purpose application that can be used for taking beautiful pictures and chat box

  ### 39. Harshi's review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Harshani D. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 03, 2023

**What do you like best about Snapchat?**

Direct message option, stories, branded content. Great for keeping in touch with friends in different parts of the world. Ideal app for university students and influencers who want to showcase a glimpse of their life

**What do you dislike about Snapchat?**

Cannot unsend a image or video after it has been sent and does not auto save the images.

**What problems is Snapchat solving and how is that benefiting you?**

Great platform that allows me to share snippets of the places that I visit. Additional benefit where I can see who has viewed them. Only drawback is sometimes people use third party apps to screenshot images and the notification doesnt come through.

  ### 40. Great instrument for web-based entertainment advertising

**Rating:** 5.0/5.0 stars

**Reviewed by:** Hesham G. | HR Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 19, 2022

**What do you like best about Snapchat?**

SnapChat is a well-known social networking app. It features a very straightforward and clean user interface. It allows you to effortlessly exchange photographs and videos. Apart from sharing with all contacts, it also excels in person-to-person communication, whether through messaging or audio or video calls. The most appealing aspect of SnapChat is the amount of protection and privacy it provides to its customers and their data. Snapchat is one of the greatest methods to interact, and despite being on the market for some years, it is always being upgraded. Some of my favourite features are Memories, Chat, Snap Map, Geofilters, Discover, and Lenses, among others.

**What do you dislike about Snapchat?**

The majority of the genuine audience of this programme is people under the age of 18, and less mature and business audiences use it, so the market has a limited and specific aim, and I may want to recollect these highlights for a different rendition with business capabilities. To include an experienced adult and corporate crowd.

**What problems is Snapchat solving and how is that benefiting you?**

It is practically hard to truly control your children's behaviour if they have Snapchat, which many teenagers have because it is impossible to block them from installing the programme. On the internet, teenagers frequently lie about their ages. My recommendation to make a face recognize feature like wallets app.

  ### 41. It's a good platform to make friends, socialize and get informed

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jaffatising R. | Account Manager Intern, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 02, 2023

**What do you like best about Snapchat?**

Streaks are the best, and Stories, the leading best feature is privacy, I love how Snapchat keeps you informed if your snaps are being saved or replayed, or downloaded. the best app is highly recommended.

**What do you dislike about Snapchat?**

There is nothing major to be disliked, but the premium should be closed :P

**What problems is Snapchat solving and how is that benefiting you?**

I lack social skills, and because I was unable to socialize with people, snap chat has created ease for me as I can associate with many peoples at a single point in time.

  ### 42. Snapchat is not a good app

**Rating:** 0.5/5.0 stars

**Reviewed by:** Verified User in Animation | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 11, 2022

**What do you like best about Snapchat?**

Snapchat is not a good app.. It has become a really negative site full of fake and manipulated gossiping .
People are not using the app anymore to send snaps. Maybe they should work more on how to engage people

**What do you dislike about Snapchat?**

People are not using the app anymore to send snaps. Maybe they should work more on how to engage people. 
The idea of having news blew my mind and I loved it, but to my surprise it a lot of gossiping. Super hateful articles. About not important topics at all. Only talking crap about celebrities. They will portrait an article with lines that catch your attention. And once you read more than 10 pages of it, it had nothing to do with the actual first topic

**What problems is Snapchat solving and how is that benefiting you?**

I like how I get to see memories

  ### 43. My Snapchat review

**Rating:** 4.5/5.0 stars

**Reviewed by:** BE E. | cap sds , Enterprise (> 1000 emp.)

**Reviewed Date:** February 01, 2023

**What do you like best about Snapchat?**

The most helpful thing of snap is accessiblity of the application

**What do you dislike about Snapchat?**

Personally I faced the loss of pictures quality while using filters.

**What problems is Snapchat solving and how is that benefiting you?**

Heping to take pictures and chat with friends.
Connect globally with the people and sharing snaps.

  ### 44. Good application to be attached with friends.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marco J. | Animator, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 18, 2022

**What do you like best about Snapchat?**

Snapchat is good application which keep us attached with our old friends by its streaks system.
By daily snaps the one can get what are we doing and can talk to us.
Temporary chats is also good features as for temporary chats.

**What do you dislike about Snapchat?**

It is misused by many of the people.
People make fake IDs and then send bad things.
Many of the people fake them here.
Lots of filter and cause of this we can't get the good one.

**What problems is Snapchat solving and how is that benefiting you?**

I send snaps to my friends, relatives and cousins daily and so that they can get what i m doing.
Spotlights are good for entertainment purposes so if I have to pass the time i see some spotlights their for fun.

  ### 45. My review on Snapchat

**Rating:** 4.5/5.0 stars

**Reviewed by:** MOHAMMAD V. | Secretary, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 18, 2022

**What do you like best about Snapchat?**

It's the best app. We can take photos, chat with friends, and call. There is both options, video call and voice call we maintain streaks. It's just a superb app for me. I suggest everyone use this app.

**What do you dislike about Snapchat?**

Snapchat is addictive for children under the age of 18. Also, useless content is shared on Snapchat. Snapchat is not ideal for marketing and doesn't offer analytics.

**What problems is Snapchat solving and how is that benefiting you?**

Stories are available only for 24 hours,it doesn't offer opportunities for networking or social media sharing . Snapchat's videos have time restrictions. The video limit is 10 seconds.

  ### 46. i enjoyed with features

**Rating:** 5.0/5.0 stars

**Reviewed by:** MUHAMMAD S. | Digital Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 02, 2023

**What do you like best about Snapchat?**

lits the best feature that it shows live location. i realy fully enjoyed useing this app

**What do you dislike about Snapchat?**

not a tall all is well we use for entertainment

**What problems is Snapchat solving and how is that benefiting you?**

realy i don't think anyother problems it may be in it

  ### 47. Snapchat is a good social network for both individuals and professionals!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Broadcast Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 03, 2022

**What do you like best about Snapchat?**

Snapchat allows me to chat with my friends easily but also to send each other Snap. The "Discover" tab also allows me to see content from content creators. As far as businesses are concerned, Snapchat advertising has a lot of potential. The costs are lower for big results!

**What do you dislike about Snapchat?**

I feel like Snapchat is less successful than other social networks and not all of my favorite creators are present. Also, when we want to start a conversation, the person in question must have added us back.

**What problems is Snapchat solving and how is that benefiting you?**

It makes it easier to chat with friends and provides an excellent opportunity for companies to promote their products as competition is low.

  ### 48. I'm a content marketing enthusiast

**Rating:** 4.5/5.0 stars

**Reviewed by:** Lourine T. | Project Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 07, 2023

**What do you like best about Snapchat?**

Many fun features and easy to use for a newbie

**What do you dislike about Snapchat?**

Consume large data in storage (handphone)

**What problems is Snapchat solving and how is that benefiting you?**

Knows the trends and helping to know the next viral trend

  ### 49. Very fun to share things.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Lela A. | Sales Development, Asia Pacific, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 03, 2023

**What do you like best about Snapchat?**

The filters are various and very cute and fun.

**What do you dislike about Snapchat?**

Sometimes it makes my phone laggy that it makes me open the snapchat rarely.

**What problems is Snapchat solving and how is that benefiting you?**

The filter is getting smoother.

  ### 50. Snapchat Review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ankit S. | Associate Product Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 14, 2022

**What do you like best about Snapchat?**

1. Option to snap chats
2. Custom stickers or cameos
3. Can see the location of your connections on the map
4. Streaks!! Best way to engage and retain users on the app

**What do you dislike about Snapchat?**

1. Cameo feature needs an update. It doesn't allow low light and heavy light images. Cameo/stickers used to have voids on users' faces in that case.
2. It should be able to send fast snap to the individuals instead of selecting them one by one.

**What problems is Snapchat solving and how is that benefiting you?**

Privacy to the individuals. It notifies the user if someone saves/screenshots the chats, images, or videos.


## Snapchat Discussions
  - [What is Snapchat used for?](https://www.g2.com/discussions/what-is-snapchat-used-for) - 2 comments, 1 upvote
  - [What are the main features of Snapchat?](https://www.g2.com/discussions/what-are-the-main-features-of-snapchat) - 1 comment, 1 upvote
  - [Score](https://www.g2.com/discussions/27604-score) - 1 comment, 1 upvote
  - [When i save a video sent to me it only saves the first 10 seconds, how can i save the whole video?](https://www.g2.com/discussions/when-i-save-a-video-sent-to-me-it-only-saves-the-first-10-seconds-how-can-i-save-the-whole-video) - 1 comment, 1 upvote
  - [What does a snap score between you and a friend mean](https://www.g2.com/discussions/what-does-a-snap-score-between-you-and-a-friend-mean-eeced296-334f-462b-870f-6e46ff8b0a5d) - 2 comments, 1 upvote

- [View Snapchat pricing details and edition comparison](https://www.g2.com/products/snapchat/reviews?qs=pros-and-cons&section=pricing&secure%5Bexpires_at%5D=2026-05-19+09%3A34%3A18+-0500&secure%5Bsession_id%5D=ba791ea1-aa37-4acf-adb2-bcb9d9f25923&secure%5Btoken%5D=9f3d404b817c7d912e8d824f5db66663d89b8f6da203a7ec6195885fab238851&format=llm_user)

## Snapchat Features
**Agentic AI - Social Networks**
- Natural Language Interaction
- Proactive Assistance

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