The customer support is arguably the best in the industry. In an era where most SaaS companies hide behind bots and ticket queues, Smaily provides actual human expertise almost instantly. Whether it's a technical implementation question or help with an API integration, their team acts more like an extension of our own marketing department. That level of personal accountability is rare and makes the onboarding process incredibly smooth. Review collected by and hosted on G2.com.

While it covers the essentials like opens and clicks, the reporting lacks depth for advanced analysis. I wish the native analytics were more granular, as I often have to export data to external tools to get the multi-touch attribution insights I need for complex campaigns. Review collected by and hosted on G2.com.