One source of truth for all our UA channels. Cost connectors, creative-level reporting and ROAS by cohort save us hours every week, and the support team is always quick to help.Singular gives our UA team a single source of truth for paid acquisition across every channel we run. For our rewarded apps we buy on networks like AppLovin, Mintegral, Meta and several DSPs, and Singular brings spend, installs, attribution and revenue together in one place so we can compare ROAS and cohort performance side by side without stitching spreadsheets together. The data connectors pull cost data automatically, which saves me hours every week, and the reporting builder makes it easy to slice by source, campaign, country and creative. Creative-level reporting is especially valuable because it lets us quickly spot winning concepts and scale them. The fraud protection, Singular Links and postback setup are reliable, and the API and integrations make it easy to push data into our BI tools and internal models. On top of that, the team is always responsive and willing to help until all questions are resolved. Overall it has made our decision making faster and much more confident.The team is always responsive and willing to help until all questions are resolved.Singular gives our UA team a single source of truth for paid acquisition across every channel we run. For our rewarded apps we buy on networks like AppLovin, Mintegral, Meta and several DSPs, and Singular brings spend, installs, attribution and revenue together in one place so we can compare ROAS and cohort performance side by side without stitching spreadsheets together. The data connectors pull cost data automatically, which saves me hours every week, and the reporting builder makes it easy to slice by source, campaign, country and creative. Creative-level reporting is especially valuable because it lets us quickly spot winning concepts and scale them. The fraud protection, Singular Links and SKAN/postback setup are reliable, and the API and integrations make it easy to push data into our BI tools and internal models. Overall it has made our decision making faster and much more confident. Review collected by and hosted on G2.com.

Honestly very little. With so many reporting options there is a short learning curve at first, but support and documentation make it easy to get up to speed.It would be great to focus even more on the MCP functionalities rather than the internal AI assistant. Review collected by and hosted on G2.com.