Unified view - Provides a single pane of glass to manage all sales channels - retail, ecommerce, distributors, resellers. This enables visibility across channels.<br>Automation - Automates routine sales channel processes like order processing, inventory allocation, logistics management to improve efficiency.<br>Analytics - Offers robust reporting and analytics into channel performance, trends, margins, commissions etc. Enables data-driven decisions.<br>Flexible pricing - Allows defining customized pricing policies and promotions for each sales channel based on margins and strategic priorities.<br>Mobile access - Mobile app allows salesagents and resellers to view inventory, orders, catalogs from anywhere to better serve customers.<br>Partner portals - Dedicated partner portals with self-service order/inventory management saves time and improves partner experience. Review collected by and hosted on G2.com.

complexity, channel conflicts, limitations in customization, analytics and offline access appear to be some potential areas of dislike that could be improved. But the platform still may provide immense value if adopted properly. Review collected by and hosted on G2.com.