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Shopify

By Shopify

4.4 out of 5 stars

How would you rate your experience with Shopify?

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Salmaan Z.
SZ
Love your skin
Cosmetics
Small-Business (50 or fewer emp.)
"Best platform for e-commerce business."
What do you like best about Shopify?

Its apps, theme builder, orders management, products and inventory management and the reports and analytics of the website are very accurate. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

There is nothing to dislike about Shopify. Review collected by and hosted on G2.com.

Shopify Reviews & Product Details

Profile Status

This profile is currently managed by Shopify but has limited features.

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Pricing

Pricing provided by Shopify.

Basic

$29
/ per month

Professional

$79
/ per month

Shopify Media

Shopify Demo - See an overview of your business as soon as you log in
Your Shopify account is designed to elevate the most important information you need to know as a business owner.
Shopify Demo - Free and paid responsive ecommerce themes
Browse hundreds of expertly-designed themes on the Shopify Theme Store.
Shopify Demo - Edit your theme without code
You can customize the look and feel of your store using the online store editor with no coding knowledge—or dig in to the code and take it as far as you'd like towards a custom experience.
Shopify Demo - Analyze your business in one place
You can sell on multiple sales channels using Shopify, including online channels like Instagram and in-person using Shopify POS. All of your analytics are together in a single place so you can see what's really happening in your business.
Shopify Demo - Thousands of apps to help run your business
From marketing to shipping to accounting and more, the Shopify App Store has free and paid apps to help you run your business efficiently, no matter which tools you want to use or connect to Shopify.
Shopify Demo - Get help whenever you need it
Our Shopify Support team is ready to help you with any questions you have, 24/7, on multiple channels including phone and email support. If you need even more help, you can turn to the Shopify Experts marketplace for a network of experts to help with technical, design, and marketing advice and im...
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Shopify Reviews (4,790)

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Reviews

Shopify Reviews (4,790)

View 6 Video Reviews
4.4
4,791 reviews

Pros & Cons

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SD
Software Engineer
Computer Software
Small-Business (50 or fewer emp.)
"A reliable, easy-to-use eCommerce platform perfect for growing online businesses"
What do you like best about Shopify?

The integrations and apps are another huge advantage. Whether you want to add email marketing, chat support, abandoned cart recovery, custom shipping rules or inventory tools, there's an app for almost everything. The built-in payment system also works smoothly, and checkout speed is excellent. What I like most about Shopify is how effortless and beginner-friendly it is to launch an online store. You don't need technical knowledge - you pick a theme, add products, set up payments, and site is a ready to sell. Everything feels clean and organized, and the admin dashboard is one of the easiest I've used. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

Shopify is powerful, but the cost can add up quickly if you rely heavily on apps or advanced features. Many essential features require paid apps, which increase monthly expenses. Another issue is that customization beyond theme language. For users without a developer, some custom changes can be difficult to achieve. Review collected by and hosted on G2.com.

Tarun K.
TK
Founder and CEO
Information Technology and Services
Small-Business (50 or fewer emp.)
"Shopify gave me everything I needed to sell online"
What do you like best about Shopify?

I used Shopify daily during a project to set up an online store and what I liked most was how easy it was to use. The interface felt intuitive, so I could add products, choose a theme and manage orders without needing technical skills. Implementation was quick, I had a working store up in just a few days. The number of built‑in features impressed me: payments, inventory tracking, marketing tools and reporting were all included, which meant I didn’t have to rely on extra software. I also integrated Shopify with Mailchimp, which made it easy to run targeted email campaigns and sync customer data.Whenever I had questions, customer support was responsive and helpful. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

Customizing beyond the basics sometimes took more effort. A few advanced changes required paid apps and that added extra cost. Reporting worked fine for basics, but I wished it had more flexibility without add‑ons. Review collected by and hosted on G2.com.

Irtaza n.
IN
marketing manager
Small-Business (50 or fewer emp.)
"The Most Reliable All-In-One Platform for Online Stores"
What do you like best about Shopify?

Shopify makes running an online store unbelievably smooth. The interface is clean, intuitive, and beginner-friendly, but still powerful enough for growth. I love how fast it is to add products, customize themes, and connect apps without needing to touch code. Everything I need—orders, inventory, discounts, analytics—is organized in a way that saves me time every single day. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

“Some of Shopify’s features feel locked behind extra apps, which can get expensive as you scale. I wish more advanced customization was built in instead of relying on third-party add-ons. The transaction fees (if you’re not using Shopify Payments) can also add up. Overall it’s great, but the app reliance and extra costs are the biggest downsides. Review collected by and hosted on G2.com.

Abhijeet K.
AK
Digital Marketing Team
Mid-Market (51-1000 emp.)
"Feature-Packed Platform That Helped Us Grow Globally"
What do you like best about Shopify?

Shopify his one of the best feature packed online store that help our business to grow worldwide and give the best look with the help of its free templates. The trial version of this software starts just at 20/- rupees so that anyone who want to promote their business online can choose it and experience it's SEO features. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

One of the main challenge that I faced while using shopify is the integration of payment gateway like razorpay or paypal with this software. Adding these gateways on our online store was really costly because they charged extra for doing transactions from any third party platform. Review collected by and hosted on G2.com.

AA
Operations Manager
Mid-Market (51-1000 emp.)
"Effortless Online Store Creation with Shopify's User-Friendly Platform"
What do you like best about Shopify?

Shopify is a simple and user friendly platform that has helped us in creating our business presence online. It has lots of templates that also helped in designing our complete online store and deciding it's theme. This platform has listed our products and accepts different type of payment option from upi to credit cards when our products are sold. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

The overall cost of of it's subscription plan is not affordable at all. They just show subscription at 20/- but it is much more higher in real scenerio also I there is extra transaction cost on every payment of this platform if we don't use shopify payments option. Review collected by and hosted on G2.com.

TS
Designing Manager
Mid-Market (51-1000 emp.)
"Great for Beginners, But Pricey and Limited Flexibility for Advanced Needs"
What do you like best about Shopify?

Shopify is one of the finest online store that has different type SEO optimization features. It also help us in listing our products online and sell them to our clients. Shopify has different types of free templates available and it makes the complete process of digital store creation smoother for new businesses. There server is also reliable where we upload all the details of our business data. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

Shopify is one of the premium platform and it is not that budget friendly for new businesses. Although you will get different type of features for building your own custom website on it but the flexibility of website's dynamic range is always limited and if you want to work on a highly optimised E-commerce website then you might need a proper developer team to create it. Review collected by and hosted on G2.com.

mona m.
MM
Sales Specialist
Small-Business (50 or fewer emp.)
"All-in-One Ecommerce Platform with Great Integrations, But Pricing Could Be Friendlier"
What do you like best about Shopify?

Its seamless integration with major payment gateways like stripe and paypal i like the most but its shopify app store is the most useful thing consists like from seo apps to order management apps , profit calculation apps to ai writting apps and instagram shop app to pinterest auto pin app.All in one ecommerce platform with easy and user freindly interface Review collected by and hosted on G2.com.

What do you dislike about Shopify?

I wish if shopify can reduce their per month rates for small business owners so that every indivisual can access it easily without any burden.Shopify shoukd access lical payment providers also like easy paisa and small wallets Review collected by and hosted on G2.com.

NM
Technical Team Lead
Mid-Market (51-1000 emp.)
"Shopify Makes Building Online Brands With Payment Options"
What do you like best about Shopify?

The best part of shopify is that it helps us in creating online brand for our business and optimise it's SEO. Also, our customers can contact us and we can get better digital presence with the help of shopify. The software help us in listing our products online and get them sold with better margins. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

For completing all the payments from shopify you will have to use its integrated payment option which is Shopify payment otherwise this software will be of no use at the same time. If you want to use your own payment gateway, you will have to spend extra to buy it. Review collected by and hosted on G2.com.

Joana Angela N.
JN
Customer Support Agent
Mid-Market (51-1000 emp.)
"Shopify is the best platform for E-commerce"
What do you like best about Shopify?

I've tried several e-commerce platforms, but Shopify has hands down been the best experience for me. What really impressed me was how easy it was to set up stores—no coding needed, just a simple drag-and-drop editor that lets you design everything the way you wanted. I also love how you can sell on multiple channels like Instagram and Amazon right from your dashboard, which can really help you grow the business. The app store is packed with tools that let you customize everything from marketing to shipping, and features like abandoned cart recovery that can actually boost your sales. Plus, their 24/7 support has been a lifesaver more than once. For anyone serious about running an online store, I can honestly say Shopify has everything you need in one place. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

I have not encountered any disliking for Shopify so far, and I hope will not! :) Review collected by and hosted on G2.com.

Malik s.
MS
"Customizable Yet Inflexible with Third-Party Apps"
What do you like best about Shopify?

I love the customized features of Shopify, which allow me to tailor the product attributes according to our specific requirements. This flexibility is invaluable for effectively managing our sales across different regions, including the rest of India. The ability to adjust product attributes as needed empowers us to make Shopify work specifically for our business needs. Additionally, the fact that I would rate Shopify a 10 out of 10 for recommendation demonstrates my high level of satisfaction with what Shopify offers. Review collected by and hosted on G2.com.

What do you dislike about Shopify?

I find that third-party apps do not work properly with Shopify, which affects my ability to fully leverage the platform. Additionally, it would be beneficial if there were more customization options available for third-party apps to better meet specific business needs. This limitation hinders the integration of tailored features necessary for optimizing my e-commerce operations. Review collected by and hosted on G2.com.

Pricing Options

Pricing provided by Shopify.

Basic

$29
/ per month

Professional

$79
/ per month

unlimited

$299
/ per month
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Shopify Features
Storefront Design Tools
Product Visualization
Recommendations / Personalization
Content Management
Product Configuration
Product Search and Filtering
Checkout Process
Shipping Options
Tax Display and Processing
Mobile