G2

Ciera C.

Demand Generation Manager

Mid-Market (51-1000 emp.)

6/30/2026

"Sequel: #1 Webinar Platform — Seamless Marketo Integration, Higher Conversions & Intuitive UI"

5/5

What do you like best about Sequel.io?

I've used many webinar platforms, and Sequel is definitely number one. From its long list of features to the seamless integration with Marketo, it has removed a lot of manual work from my plate.

It has improved our conversions by creating a great webinar experience and by converting and nurturing leads during and after each session.

The UI is excellent. It's straightforward for both team members and attendees. I haven't experienced the performance issues during live sessions that I've seen with other solutions like Zoom and ON24. Review collected by and hosted on G2.com.

What do you dislike about Sequel.io?

Sometimes the places to find things in the platform feel a bit disconnected. For example, if I want to show a poll, I have to publish the poll live, add it to a CTA section, and then set it up to pop up the way I'd like. It's a very minor inconvenience, but it would be much easier if those controls were all grouped in one place. Review collected by and hosted on G2.com.

What problems is Sequel.io solving and how is that benefiting you?

Before using sequel, we had to manually run and update multiple programs just to route leads and change statuses. We also had very limited customization, since webinars had to be hosted inside the platform rather than on our own site. All of those challenges have been solved, and webinars no longer feel like a headache. Review collected by and hosted on G2.com.