G2

John E.

Mid-Market (51-1000 emp.)

11/23/2023

"Excellent Resource for Monitoring App Performance"

4.5/5

What do you like best about Sensor Tower?

Data.ai is an excellent platform for grasping the big picture of the market and how app performances shift. It allows for the analysis of competitor data, the tracking of their marketing initiatives, and aids in connecting the dots between significant occurrences and user engagement patterns. Review collected by and hosted on G2.com.

What do you dislike about Sensor Tower?

Connecting to the app store and google play store wasn't necessarily easy. The platform doesn't offer customization for the chart line colors, which would be more convenient if one could personalize them according to each competitor's brand identity. Currently, the colors are automatically assigned and vary with the number of apps analyzed, which can be less intuitive. Review collected by and hosted on G2.com.

What problems is Sensor Tower solving and how is that benefiting you?

It's instrumental in monitoring user behavior, for instance, illustrating the effect of national events on app engagement and identifying which apps gain the most. It's also valuable for strategizing market entries, decoding the competitive field, and assessing the significance and potential of new partnerships." Review collected by and hosted on G2.com.