G2

Verified User in Apparel & Fashion

Mid-Market (51-1000 emp.)

10/6/2026

"User-Friendly Email Platform with Reliable Send-Outs and Great Support"

4.5/5

What do you like best about SAP Engagement Cloud (formerly SAP Emarsys)?

It’s a user-friendly, intuitive platform with very good support from our Client Success Manager. We mainly use it for email campaigns and transactional emails, and the send-outs are reliable. It also provides a clear overview of delivery. Review collected by and hosted on G2.com.

What do you dislike about SAP Engagement Cloud (formerly SAP Emarsys)?

I find some features difficult to integrate without technical knowledge (e.g., data management in general). The process of creating a new account or modifying an existing one (e.g., changing the name) is quite complex as well. Also, it’s not possible to have different accounts open at the same time. A heads-up when costs are about to increase because we’re reaching the amount included in the contract would be appreciated, but that isn’t the case for now. Review collected by and hosted on G2.com.

What problems is SAP Engagement Cloud (formerly SAP Emarsys) solving and how is that benefiting you?

The tool offers a lot of flexibility. For example, it was important for us to separate databases across countries, and having multiple environments with separate databases really helps our business. The tool also makes it possible to distribute created campaigns across accounts. On top of that, it’s easy to create APIs and use them with different systems. Review collected by and hosted on G2.com.