RR

Rhiannon R.

Head of Digital

Mid-Market (51-1000 emp.)

2/25/2026

"SalesWings Turns Engagement Data Into Clear Lead Insights and Smarter Spend Decisions"

5/5

What do you like best about Saleswings?

As a marketer, I like that SalesWings turns web and campaign engagement into real insights. It’s helped our Fostering Advisor team prioritise follow-up using clearer lead signals, and we’ve seen steady conversion improvement over the last six months, which we partly attribute to SalesWings’ prioritisation. We have also used the data to make smarter spend decisions, for example, spotting an ad set that drove lots of enquiries but converted poorly, and then reallocating budget to better-performing activity. Review collected by and hosted on G2.com.

What do you dislike about Saleswings?

There’s some upfront setup to align scoring and reporting with your internal process. Once configured, it’s easy to use day-to-day. Review collected by and hosted on G2.com.

What problems is Saleswings solving and how is that benefiting you?

It’s been helping us connect campaign performance to lead quality and outcomes inside Salesforce, so we can optimise our messaging and budget with confidence. It’s also improved lead screening by highlighting key disqualifiers earlier, which makes our qualification process more consistent and efficient.

Overall, it’s been a helpful part of a broader set of improvements (Salesforce, creative updates, team changes) that contributed to strong momentum, including returning to carer base growth. Review collected by and hosted on G2.com.

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4.8 out of 5 · Verified reviews from real users

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