G2

Jakub J.

Founder

Small-Business (50 or fewer emp.)

6/28/2026

"Michael Fabian from Salesdock Redefined How We Sell in an AI-First World"

4/5

What do you like best about SALESDOCk?

Michael Fabian didn't just consult - he built and embedded a deal process that actually stuck. He coached our Account Executives on every stage, with particular depth on Discovery.

What stands out most: his ability to lead high-quality human conversation in a world increasingly dominated by AI agents. In a space where everyone defaults to automation, he reminded our team that deals are won through trust, the right questions, and genuine listening.

He extended the same rigour to our CSM org - coaching them to identify upsell signals early and handle at-risk accounts proactively.

On pipeline management, he set a new standard: structured reviews, honest qualification, always-defined next steps. That discipline has compounded across our entire revenue team. Review collected by and hosted on G2.com.

What do you dislike about SALESDOCk?

We're an AI-first company and we move fast - sometimes faster than any external partner can match. There were moments where Michael needed extra time to absorb our product context and the pace at which our go-to-market was shifting. Not a dealbreaker, but worth flagging for other high-velocity AI companies: build in an onboarding runway before expecting full stride. Review collected by and hosted on G2.com.

Recommendations to others considering SALESDOCk:

If you're building a B2B SaaS sales or CS function and want someone who will implement - not just advise - Michael Fabian is the right person. The engagement is practitioner-level, not theoretical. That's rare. Review collected by and hosted on G2.com.

What problems is SALESDOCk solving and how is that benefiting you?

We came in with inconsistent Discovery, a fragmented deal process, and a CSM team that was reactive rather than commercial. Michael addressed all three. Conversion rates improved, expansion revenue grew, churn decreased.

The pipeline review culture he built means we make better decisions faster - with fewer surprises. For a company selling AI-native tools to data teams, a sales motion that is disciplined, human, and high-trust has become a real competitive advantage. Review collected by and hosted on G2.com.