The template-based concept makes it pretty simple from the get-go, because there aren't any major design choices to be made. The entire process is basically drag-and-drop. But the real beauty of the app is the ability to easily click between templates and/or between sizes and shapes of "matched" templates, to create multiple variations of the same thing with just a few clicks. (This is amazing, for instance, if you need banner ads in six different sizes.)

Recent updates have added some helpful features, like the ability to snap objects to center. Review collected by and hosted on G2.com.

Text, although quite adjustable within a pretty good range of parameters, has little ability to fine-tune it. The updates, unfortunately, seem to have created glitches in a couple of the templates, where overlays seem to be at the wrong position in the layer stack and cover up TOO MANY elements. There's no workaround for this with those particular templates, but it doesn't affect any of the other templates. Downloaded files are also very large, so I've taken to compressing them with another app after download. Review collected by and hosted on G2.com.