--- title: ProductPlan Reviews meta_title: 'ProductPlan Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 220 reviews by the users' company size, role or industry to find out how ProductPlan works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 220 scale: '5' date_modified: '2026-07-13' parent_category: name: ERP url: https://www.g2.com/categories/erp --- # ProductPlan Reviews **Vendor:** ProductPlan **Category:** [Strategy And Innovation Roadmapping Tools](https://www.g2.com/categories/strategy-and-innovation-roadmapping-tools) **Average Rating:** 4.3/5.0 **Total Reviews:** 220 ## About ProductPlan ProductPlan is the Product Intelligence Platform that connects customer and market intelligence to the product roadmap, so every priority is grounded in evidence and every launch moves the business forward. It combines strategic roadmapping with AI-powered customer research, giving product teams one connected place to capture insights, prioritize what to build, communicate the plan to every stakeholder, and manage portfolios from discovery through launch. 120,000+ product managers worldwide trust ProductPlan to plan, prioritize, communicate and measure the impact of their delivery. In January 2026, ProductPlan acquired Winware.ai, an AI-native customer and market research platform, to add an intelligence layer upstream of the roadmap where the most critical product decisions are made. Steven Cohn, founder of Winware.ai, is CEO of the combined company. To learn more, book a demo: https://www.productplan.com/book-a-demo Targeted at product managers and teams ranging from startups to Fortune 100 companies, ProductPlan caters to a diverse audience that requires a flexible and efficient way to manage their product strategies. The platform is particularly useful for organizations that struggle with disparate systems and tools, as it consolidates essential features into one cohesive solution. This allows teams to capture and organize ideas, collaborate seamlessly, and communicate their product vision more effectively. Key features of ProductPlan include intuitive roadmap creation, real-time collaboration tools, and customizable templates that cater to various product management methodologies. Users can easily build and share visually appealing roadmaps that align with their strategic goals, ensuring that all stakeholders are on the same page. The platform also offers integration capabilities with other tools, allowing teams to connect their existing workflows and data sources, which enhances productivity and reduces time spent on administrative tasks. The benefits of using ProductPlan extend beyond mere organization; it empowers product managers to take ownership of their product success. By providing a single source of truth for product strategy, teams can make informed decisions based on real-time data and insights. This not only improves communication but also fosters a culture of collaboration, where team members can contribute ideas and feedback throughout the product lifecycle. Ultimately, ProductPlan stands out in the product management category by offering a comprehensive solution that simplifies the complexities of product development, enabling teams to focus on building better products. ## ProductPlan Pros & Cons **What users like:** - Users praise the **ease of use** of ProductPlan, enabling quick onboarding and efficient project management without extensive tutorials. (44 reviews) - Users appreciate the **intuitive features** of ProductPlan, which enhance productivity and simplify roadmap management for teams. (20 reviews) - Users appreciate the **intuitive and easy-to-use UI** of ProductPlan, simplifying roadmap management and team alignment. (17 reviews) - Users appreciate the **easy setup** of ProductPlan, enabling quick implementation and smooth usability for all team members. (14 reviews) - Users highlight the **intuitive interface** of ProductPlan, making it easy to use without needing tutorials. (14 reviews) - Users value the **intuitive planning and visualization** features of ProductPlan, effectively managing timelines and initiatives. (14 reviews) - Easy Integrations (12 reviews) - Visibility (12 reviews) - Users appreciate the **seamless integrations** of ProductPlan, enhancing collaboration and streamlining project management across teams. (11 reviews) - Simple (10 reviews) **What users dislike:** - Users find **missing features** in ProductPlan, particularly in dependency management and OKR-tracking capabilities. (23 reviews) - Users experience **integration issues** , finding it challenging to manage dependencies and synchronize with Jira effectively. (16 reviews) - Users struggle with the **difficulties of integration** , finding it time-consuming and prone to issues with syncing. (13 reviews) - Users desire **more features** in ProductPlan, particularly for resource management and better reporting capabilities. (8 reviews) - Users find the **limited functionality** of ProductPlan challenging, especially with dependency management and filtering capabilities. (8 reviews) - Software Bugs (7 reviews) - Difficult Setup (5 reviews) - Difficulty (5 reviews) - Users find the **limited customization options** of ProductPlan restrict their ability to tailor roadmaps effectively. (5 reviews) - Navigation Difficulty (5 reviews) ## ProductPlan Reviews ### 1. Great platform for clear and easy **Rating:** 5.0/5.0 stars **Reviewed by:** Rafael C. | Founder & COO - Chief Operating Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** May 07, 2026 **What do you like best about ProductPlan?** I really like how easy ProductPlan is to use and how clearly it brings visibility to the roadmap. The platform makes it simple to organize priorities, communicate plans, and keep everyone aligned around the product strategy. It helps turn complex planning into something much more visual, collaborative, and easy to follow. **What do you dislike about ProductPlan?** There isn’t anything specific that I dislike about ProductPlan. Overall, the experience has been very positive, and the platform meets expectations well by being easy to use, clear, and helpful for roadmap visibility and alignment. **What problems is ProductPlan solving and how is that benefiting you?** ProductPlan helps solve the challenge of keeping product roadmaps organized, clear, and easy to share with different teams and stakeholders. It provides better visibility into priorities, timelines, and strategic initiatives, which helps everyone stay aligned and understand the direction of the product. The main benefit is that it makes planning and communication much simpler, reducing confusion and making it easier to present the roadmap in a visual and professional way ### 2. Great for Managing Multiple Roadmaps, would benefit from bespoke support package to get more **Rating:** 3.5/5.0 stars **Reviewed by:** Mark B. | Global ROV Product Manager, Enterprise (> 1000 emp.) **Reviewed Date:** December 09, 2025 **What do you like best about ProductPlan?** I appreciate that I can combine several roadmaps and dependencies into a single view. This feature makes it much easier to manage and track everything in one place. It is also easy to move around things when dates and timings change, by drag dropping a bar/container ect. The colouring system keeps a clean look and allows you to quickly identify task-types. **What do you dislike about ProductPlan?** Over the past three years, we have worked with several different customer success representatives. Each time a new person joins, it becomes challenging to start over, especially since our product is quite complex and large. It often takes considerable time to bring someone up to speed on our operations and requirements. I believe that Fugro, in particular, would greatly benefit from a more tailored support approach—one that can also partially grasp the technical use cases of our products. **What problems is ProductPlan solving and how is that benefiting you?** Pulling together many parts of a wider scale product into more granular details. ### 3. Easy to Use Built-out Product with Excellent Onboarding and Support **Rating:** 4.0/5.0 stars **Reviewed by:** Darren S. | Product Owner, Mid-Market (51-1000 emp.) **Reviewed Date:** December 03, 2025 **What do you like best about ProductPlan?** The overall functionality accomplishes what it sets out to do and is easy to use. Additionally, I think their onboarding process is smooth and post-go-live follow ups with account reps to make sure you are fully set up for success is great! **What do you dislike about ProductPlan?** Overall there is nothing I genuinely dislike, obviously every use case is different and it's tough to please every partner but I think if I had to mention 1 thing it would be that it does not accomplish as much with resource planning as I would like it to. There are ways to achieve this in what functionality exists but it is not as involved as some many want it to be. **What problems is ProductPlan solving and how is that benefiting you?** Building out business cases for potential projects, prioritizing those projects, and then transparency and traceability into executing those projects. This allows us visibility at any level into the roadmap of ideas into delivered software. ### 4. Transforms Strategic Planning with Clear, Visual Roadmapping **Rating:** 5.0/5.0 stars **Reviewed by:** Enrique C. | VP, Chubb Studio Portfolio Manager , Mid-Market (51-1000 emp.) **Reviewed Date:** December 04, 2025 **What do you like best about ProductPlan?** I really like how ProductPlan gives us a clear, visual way to organize our initiatives. It helps me connect strategy, timelines, and ownership in one place, making it easier to align teams and keep everyone focused on the same goals. **What do you dislike about ProductPlan?** I’d say the main gap is the lack of strong OKR-tracking capabilities, which makes it harder to tie initiatives directly to outcomes. I also see inconsistencies in how teams use tables and timeline views, so standardization across the organization is still a challenge. **What problems is ProductPlan solving and how is that benefiting you?** ProductPlan brings all our initiatives together in a single location, providing much-needed structure to our planning process and making team priorities clear. By aligning roadmaps, timelines, and ownership, it addresses the issue of scattered information. This alignment not only streamlines coordination but also ensures that our execution remains closely tied to our overall strategy. ### 5. Great Jira Integration and Visuals, But Roadmap Sync Needs Improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Leo (Lior) M. | Product Management Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** December 11, 2025 **What do you like best about ProductPlan?** Integration with Jira, visuals. We review it once a month, with leadership. For us, it's the visual for leadership, since they won't understand the Jira tickets. It's easy enough to use. **What do you dislike about ProductPlan?** The integration takes time to figure out, what imports work and what doesn't and why. Also, the roadmap is super sensitive, if you just try to move it a bit, everything goes out of whack, and it syncs back to Jira, messing up plans. **What problems is ProductPlan solving and how is that benefiting you?** It allows us to create several levels of roadmaps for different audiences in the company. Team obviously works on Jira, but middle management need to see the plans for the Quarter and year, and upper management need to understand how all the blocks fit together from different products at different times. ### 6. Effortless Roadmap Tool with Easy Setup **Rating:** 4.5/5.0 stars **Reviewed by:** Mel C. **Reviewed Date:** December 03, 2025 **What do you like best about ProductPlan?** I use ProductPlan to prioritize work within a fiscal year and ensure transparency and alignment for stakeholders and teams. I appreciate that it makes it easy for my stakeholders and project managers to know what my team is doing and when, reducing communication and miscommunication. I love that the bars are so easy to drag and drop and it's simple to scan. I enjoy that you can make it super simple or more complex, with additional fields being optional and not displaying all the time. The setup is a breeze, and I find it much easier for users than our previous tool. Overall, I'd definitely recommend it. **What do you dislike about ProductPlan?** I wish it had theme colors. I spend a lot of time trying to get great colors that work together. **What problems is ProductPlan solving and how is that benefiting you?** I use ProductPlan to prioritize work and ensure transparency. It helps stakeholders and teams know our plans, cuts down miscommunication, and is simple to use, making it a breeze to set up. It's simple and solves the problem well. ### 7. Great for Sharing Updates, But Needs Better Strategic Portfolio Segmentation **Rating:** 5.0/5.0 stars **Reviewed by:** Alex V. | Growth Manager / Growth Team Lead, Mid-Market (51-1000 emp.) **Reviewed Date:** October 30, 2025 **What do you like best about ProductPlan?** This tool has made it easier for me to share updates about the projects my team and I are working on, including with C-level executives both locally and internationally. **What do you dislike about ProductPlan?** We are currently exploring the "Strategic Portfolio" feature. If I include all projects within a single Roadmap, I find it difficult to separate the strategic portfolio into categories such as "ongoing projects" and "what's next." As a result, the current setup seems to require me to create two separate roadmaps to achieve this distinction. **What problems is ProductPlan solving and how is that benefiting you?** For us, Product Plan works exceptionally well alongside JIRA, as it gives us an effective way to share the status of each project. Thanks to the JIRA integration, we can usually manage all our updates in a single platform, which streamlines our workflow. Additionally, setting up the integration was very straightforward. ### 8. Product Plan is fun to use **Rating:** 4.5/5.0 stars **Reviewed by:** Randolph B. | Product Business Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** September 18, 2025 **What do you like best about ProductPlan?** ProductPlan is most helpful because it makes building and sharing roadmaps simple and visual. I really value the color coding, which helps organize priorities clearly for different audiences. The drag-and-drop layout with collapsible sections keeps things flexible and easy to update when plans change. Its Jira integration is also a big advantage since it connects the plan to its related stories/epics without extra manual work. Overall, it saves time, improves clarity, and keeps teams aligned. **What do you dislike about ProductPlan?** While ProductPlan is highly effective for visual roadmapping, reporting and activity analytics could be more detailed, and pricing might be a consideration for larger teams. These are small areas for improvement in an otherwise excellent to. **What problems is ProductPlan solving and how is that benefiting you?** ProductPlan solves the challenge of clearly communicating product strategy and priorities across teams. By providing a visual, organized roadmap with color coding and collapsible sections, it makes complex plans easy to understand at a glance. The drag-and-drop interface allows users to quickly adjust timelines or initiatives as priorities change. Its integration with Jira ensures that epics relating to planned work is easily accessible. ### 9. Great Roadmaps, Expensive with Some Visual Limitations **Rating:** 3.0/5.0 stars **Reviewed by:** Michael M. **Reviewed Date:** December 10, 2025 **What do you like best about ProductPlan?** I like using ProductPlan for creating project roadmaps to increase clarity and understanding in executing project plans. The roadmap feature is particularly helpful because it enables alignment and clarity in quickly and easily communicating plans and potential milestones. The software can help team members focus on tasks and milestones relevant to their skills, making it easier for them to own their responsibilities and contribute to the project success. The ease of use is an advantage for me. **What do you dislike about ProductPlan?** I have trouble with the visualization and the size of the text when creating a roadmap mostly for short-duration tasks in a large schedule, and magnification doesn't seem to adequately address this issue which means you really must develop alternate schedule views. ProductPlan lacks critical path determination, which is crucial for my needs. I've had previous issues with invoicing and ensuring the invoice is correct with the necessary information. That issue was resolved fairly quickly. I find the product feature(s) are expensive compared to other competitive software. **What problems is ProductPlan solving and how is that benefiting you?** I use ProductPlan to create project roadmaps to increase clarity and alignment by focusing on relevant tasks and milestones, minimizing potential team member overwhelm from extensive details typically provided in a critical path schedule. ### 10. Streamlined Strategic Planning Tool powered by a Clean UI, Needs Better Integrations & Reporting/Analytics **Rating:** 4.0/5.0 stars **Reviewed by:** Sabharish K. | Senior Business Process Optimization Engineer, Enterprise (> 1000 emp.) **Reviewed Date:** December 08, 2025 **What do you like best about ProductPlan?** I really like the easy-to-use UI of ProductPlan. It has a very clean look and makes navigation easier. It's also quick and easy to find the features that I'm looking for, as it is woven into the experience very thoughtfully. It's not clunky or overly complex. I love the visualization aspect of it and the ability to customize different views. The initial setup was very easy, and I was impressed with the time it took to get it up and running, which was in no time. Onboarding was a great experience as well, and we were all well-versed after just a couple of meetings. The tool is very user-friendly. **What do you dislike about ProductPlan?** The biggest drawback is for its ability to integrate with other systems and databases seamlessly. So a lot of the data entry work seems very manual and time consuming. Some of the advanced features come up with a pretty hefty price tag. It also lacks some pretty basic reporting and analytics functionality. **What problems is ProductPlan solving and how is that benefiting you?** It aligns every business entity and shared service unit across the same priorities, solving the problem of a unified system of record and source of truth. ## ProductPlan Discussions - [How can I use better the parking lot ?](https://www.g2.com/discussions/how-can-i-use-better-the-parking-lot) - 1 comment, 1 upvote - [How do you communicate whats in Product Plan to stakeholders? Do you use certain views, share links, create separate summaries?](https://www.g2.com/discussions/how-do-you-communicate-whats-in-product-plan-to-stakeholders-do-you-use-certain-views-share-links-create-separate-summaries) - 1 comment, 1 upvote - [How to get away from a feature-based roadmap](https://www.g2.com/discussions/how-to-get-away-from-a-feature-based-roadmap) - 1 comment, 1 upvote - [How do I change the name of each List in "list view"? Currently I get Q1 - Q2 or whichever time measurement I select.](https://www.g2.com/discussions/how-do-i-change-the-name-of-each-list-in-list-view-currently-i-get-q1-q2-or-whichever-time-measurement-i-select) - 1 comment, 1 upvote - [What is ProductPlan?](https://www.g2.com/discussions/what-is-productplan) - 3 comments - [View ProductPlan pricing details and edition comparison](https://www.g2.com/products/productplan/reviews/productplan-review-4838898?section=pricing&secure%5Bexpires_at%5D=2026-07-13+18%3A40%3A04+-0500&secure%5Bsession_id%5D=6e0a1988-855a-43dc-8fc1-f0e7452a9435&secure%5Btoken%5D=b1e139d2174e03ad4a0c547bcb3e7efca653c3691903f4d26393a579e722c2af&format=llm_user) ## ProductPlan Integrations - [Azure DevOps Labs](https://www.g2.com/products/azure-devops-labs/reviews) - [Azure DevOps Server](https://www.g2.com/products/azure-devops-server/reviews) - [Confluence](https://www.g2.com/products/confluence/reviews) - [GitHub](https://www.g2.com/products/github/reviews) - [Jira](https://www.g2.com/products/jira/reviews) - [Microsoft Teams](https://www.g2.com/products/microsoft-teams/reviews) - [Profit.co](https://www.g2.com/products/profit-co/reviews) - [Slack](https://www.g2.com/products/slack/reviews) - [Trello](https://www.g2.com/products/trello/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) ## ProductPlan Features **Analytics** - Analytics **Communication** - Wiki Documentation - Customer Ideation **Execution** - Team Collaboration - Project Management - Task Management **Planning** - Work Capacity - Task Ranking - Kanban Board - Custom Workflows - Release Forecasting **Roadmapping** - Roadmaps - Timelines **Workflow Management** - Progress Monitoring - Budgeting ## Top ProductPlan Alternatives - [Aha!](https://www.g2.com/products/aha/reviews) - 4.4/5.0 (357 reviews) - [Productboard](https://www.g2.com/products/productboard/reviews) - 4.3/5.0 (249 reviews) - [Roadmunk by Tempo](https://www.g2.com/products/roadmunk-by-tempo/reviews) - 4.0/5.0 (100 reviews)