
We used to work off static ZoomInfo lists and pray. Now we start the week with accounts where something is actually happening: an engineer griping about a competitor's pricing on Reddit, GitHub activity in our category, that kind of thing. I typed "accounts with K8s adoption spikes, last 30 days" into the Agent expecting garbage and it just gave me the list. Review collected by and hosted on G2.com.
Onboarding was a two week slog. Mapping our ICP to their signal categories took longer than sales wanted to wait. Discord coverage is also thin. A lot of our DevOps buyers live in Discord servers the tool can't see yet. Review collected by and hosted on G2.com.