![Susan L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Susan L.") SL Susan L. National Director of Store Operations Retail Mid-Market (51-1000 emp.) 8/10/2026 "Affordable, Easy-to-Use Email Automation That Delivers" 4/5 What do you like best about Omnisend? I have been using Omnisend for our small business for about nine months now and I have been very happy with it. The platform is affordable and the features are more than enough for our needs. The implementation was straightforward and we did not need any technical assistance to get started. The interface is easy to navigate and I was able to figure out how to use the main features within a few hours. The email builder is intuitive and the templates are a great starting point. I can create nice looking emails without any design experience which is important because we do not have a dedicated designer on our team. The automation features have been very useful for us. We set up a welcome series and an abandoned cart workflow and they have both been effective. Review collected by and hosted on G2.com. What do you dislike about Omnisend? There is not a lot to dislike about Omnisend. The platform does what it is supposed to do and it does it well. If I had to pick something it would be that the form customization options are somewhat limited. I would like to have more control over the design of our popups and signup forms. I also think the analytics could be improved. Review collected by and hosted on G2.com. What problems is Omnisend solving and how is that benefiting you? The main problem Omnisend is solving for us is the challenge of marketing effectively with limited resources. We are a small team and we do not have a dedicated marketing person. Omnisend allows us to run professional marketing campaigns without needing to hire additional staff. The automation features handle the repetitive tasks which saves us time and ensures we are not missing opportunities. Review collected by and hosted on G2.com. Show More Response from Matija Lesko of Omnisend [Editedit](https://www.g2.com/survey_responses/omnisend-review-13236792/official_response/edit) Getting professional email marketing up and running without technical help or a designer on the team is a real win, and it sounds like Omnisend is pulling its weight for you. We hear you on the form customization and analytics - good feedback. Thanks for sticking with us these past nine months and for sharing this! Current UserValidated ReviewerIncentivizedSource: Seller invite See what 1215 reviewers think of Omnisend 4.6 out of 5 ยท Verified reviews from real users [ Read all reviews ](https://www.g2.com/products/omnisend/reviews)