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Aggelos D.

General Manager

Small-Business (50 or fewer emp.)

1/29/2026

"OmniAdvisor AI Transformed Product Discovery and Boosted Conversions"

5/5

What do you like best about OmniAdvisor AI?

What stands out most is how OmniAdvisor AI changed product discovery on our site. With a large catalog and many similar beauty products, search and filters were not enough to help customers decide. OmniAdvisor lets shoppers describe things like skin type, concerns, or routines in their own words, and then guides them step by step with relevant follow-up questions and recommendations.

The suggestions are clearly grounded in our actual product data, not generic answers, which helps build trust and makes it easier for customers to move forward. We saw significantly higher conversion rates for users who interacted with OmniAdvisor compared to the standard shopping flow.

Beyond sales, the assistant also handles a large share of repetitive questions, which reduced pressure on our support team and improved the overall experience for customers. Review collected by and hosted on G2.com.

What do you dislike about OmniAdvisor AI?

Because we chose to implement OmniAdvisor’s guided recommendation module, which goes much deeper than a basic support chatbot, the initial setup required some additional work around product structure and enrichment. This is not required for all use cases, but to get the best results for our store, we spent time preparing and organizing product data using the platform’s AI enrichment and product tagging capabilities.

That effort is closely tied to the quality of the recommendations, and once everything is live, the ongoing value clearly outweighs the upfront work. Review collected by and hosted on G2.com.

What problems is OmniAdvisor AI solving and how is that benefiting you?

OmniAdvisor helps solve the problem of customers struggling to choose between many similar beauty products. With a large catalog, traditional search and filters were not enough to guide people to the right option, which often led to hesitation or drop-offs.

By allowing customers to explain their skin type, concerns, or ingredient concers in their own words, OmniAdvisor guides them step by step toward suitable products. This improved how confidently customers make decisions, increased conversion rates, and reduced the number of shoppers reaching out to support for help choosing products.

At the same time, it gives us better insight into what customers are actually looking for through real conversations and questions, which helps us continuously improve both the shopping experience and our product presentation. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Seller invite

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4.8 out of 5 · Verified reviews from real users

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