UR
Verified User in Retail
Enterprise (> 1000 emp.)
"Helpful tool to target audience"
What do you like best about Movable Ink?
I loved how real-time mapping was done by MI. For eg depending on weather and geolocation, the email advertisement would change. Such real-time personalization were amazing Review collected by and hosted on G2.com.
What do you dislike about Movable Ink?
When strategy changes, it takes a few days for MI content to edit. Every small change had to be done weeks before the real deployment. Review collected by and hosted on G2.com.