Medialyst makes it super easy to narrow down and create dedicated PR lists to reach out to the journalists that actually want to hear what you have to say. The timeline from chatting to the agent about what you have to promote to actually launching the campaign goes down to mere 1-2 hours instead of days worth of research and prospecting. Review collected by and hosted on G2.com.

It's more of a nuisance than a downside, as currently you can only have 3 active lists. You can still download the CSV and keep your lists (contacts), but I would love to be able to experiment more with specific lists and be able to go back to them. Review collected by and hosted on G2.com.