What stands out most about Mailsoftly is its clean UX and straightforward segmentation engine. Setting up custom audience segments based on tags, user properties, and behavioral data is fast and reliable. The drag-and-drop editor makes creating responsive templates painless, and the deliverability rates have been consistently solid from day one. On top of that, their technical support team is quick to step in when fine-tuning authentication (SPF/DKIM/DMARC). Review collected by and hosted on G2.com.

The native template library is functional, but expanding the selection of pre-designed templates out of the box would speed up last-minute campaign builds. Review collected by and hosted on G2.com.