G2

Nicolas .

VP of Marketing

Enterprise (> 1000 emp.)

9/30/2026

"Knock AI Helped Us Turn More Conversations Into Meetings"

5/5

What do you like best about knock-ai?

The thing I like most about Knock is that it doesn't treat "didn't book a meeting" as the end of the conversation. We have plenty of buyers who are interested but aren't ready to jump on a call after the first interaction. They might have a few product questions, want to check something internally, or just want to do more research before talking to sales. Before Knock, those people were pretty easy to lose. If they didn't book, they usually went into a normal follow-up sequence and we hoped they came back. With Knock, the AI Agent can actually continue the conversation and answer the questions we have given it. If someone is qualified but doesn't book, we can also follow up with them instead of just letting the lead disappear. I like that the rep can see the conversation when they eventually take over. It makes the follow-up feel like a continuation rather than another cold outreach. Review collected by and hosted on G2.com.

What do you dislike about knock-ai?

We didn’t dislike anything about the software. Review collected by and hosted on G2.com.

What problems is knock-ai solving and how is that benefiting you?

Our problem was not generating more conversations. We already had people coming to the website and asking questions. The problem was what happened after the first conversation. A buyer could spend 10 or 15 minutes talking to us, ask good questions, and then say they weren't ready to book a meeting. Previously, that usually meant the SDR had to remember to follow up later or the lead went into an automated sequence. We started using Knock to keep those conversations moving. The AI handles the initial questions and qualification. If the person is ready, they can book. If they're qualified but don't book, we can follow up with them while the conversation is still fresh. The follow-up can come from the rep they were routed to, and when the person replies, the rep has the previous conversation available. That made a noticeable difference for us. Before Knock, only around 8% of qualified conversations that didn't book initially came back and turned into meetings. After we started using the follow-up workflow, that increased to 89%. Our average time from the first conversation to a booked meeting also went from 11 days to 2 days. For us, that was more valuable than simply getting more chats. We were already getting interest. Knock helped us do something with the interest that previously would have gone cold. Review collected by and hosted on G2.com.