G2

Eric M.

Small-Business (50 or fewer emp.)

4/19/2023

"Timely web data analytics for favorable decision making"

4.5/5

What do you like best about Kissmetrics?

Kissmetrics has many qualities that have been positive for our organization, most notably secure web data analytics and tracking customers, content and social media submissions quickly from our desktops and mobiles. It is a straightforward installation tool; it has taken us a few minutes and allows us to enjoy excellent visualization and customization options. What I liked the most is that it provides safely and reliably a large amount of data and information that allows us to control better what we need to perform as analysts; we use it to make decisions based on data, and in my opinion, we are happy with the results we have obtained. Review collected by and hosted on G2.com.

What do you dislike about Kissmetrics?

It is not an intuitive or easy-to-use tool; it takes a little time to adapt and master the proposed learning curve. Likewise, we have found it challenging to summarize data and make integrations with third-party tools. Review collected by and hosted on G2.com.

What problems is Kissmetrics solving and how is that benefiting you?

The main benefit we have obtained with Kissmetrics has been robust data analysis. It has provided our work team with valuable solutions to improve the web experience and effectively track leads, content and presentations on social networks. Other features we have found interesting have been visitor metrics and obtaining campaign statistics. Kissmetrics has helped us solve problems and streamline digital marketing tasks extraordinarily, benefiting the entire organization's overall growth and web presence. Review collected by and hosted on G2.com.