
Coverage, honestly. We're a small team in one time zone selling to people in about nine. Karumi gave us demo coverage we couldn't have hired for. The multilingual piece surprised me the most. I turned on Spanish and German mostly to see if it would embarrass us, and the calls held up well enough that we now run them by default. What makes it work is how much context you can feed the agent. We loaded our messaging doc, the objection playbook, and our product URL, and it stopped sounding like a chatbot reading features and started sounding like someone who understood the problem we solve. Review collected by and hosted on G2.com.
I want more control over attribution and reporting than I currently get. The call data is genuinely useful, but I end up pulling it into a spreadsheet to slice it the way I want by campaign and channel. Native reporting that maps demo outcomes back to source would save me a recurring hour every week. Review collected by and hosted on G2.com.