Verified User in Consumer Goods
UC
Enterprise (> 1000 emp.)
"Easy to use and great for insights"
4.5/5
What do you like best about IRI Price and Trade Advantage?

I love that IRI allows me to pull current pricing and performance data for our internal brands and for competitor brands. It is helpful for creating insights that inform business decisions. Review collected by and hosted on G2.com.

What do you dislike about IRI Price and Trade Advantage?

I dislike that sometimes the samples are too small. This issue results in not enough data, which makes the final result data skewed. This can results in difficulties using the data for certain purposes. Review collected by and hosted on G2.com.

See what 5 reviewers think of IRI Price and Trade Advantage

4.4 out of 5 · Verified reviews from real users

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