High-quality platform with great data integrations, plus a strong team and responsive support. It’s very innovative and consistently cutting-edge. I’ve used IQM since the beginning, and there have been constant improvements and refinements over time. I’m seeing very strong results using the platform across campaign types, delivery, and targeting. Review collected by and hosted on G2.com.
I think the creative management system could be a bit more effective, I wish it was easier to prioritize or deprioritize certain creative while they are running. It would be nice if there was a more effective way to whitelist certain website or apps as we run to prioritize them as well. The introduction of templated campaign is great, but I wish I could make broad templates so I didn't have to go and remove certain website topics everytime I'm launching something. Review collected by and hosted on G2.com.