G2

Rachel L.

Product Marketing Manager, Customer Advocacy

Mid-Market (51-1000 emp.)

2/13/2020

"Excellent tool for customer marketing & advocacy"

5/5

What do you like best about Influitive?

I like that Influitive empowers our organization to engage with our customers in unique and scalable ways. We use the community to generate product feedback, drive online reviews, identify advocates for marketing activities like case studies, testimonials and speaking engagements, and we also use the platform to post educational / training resources to drive adoption. The discussion forum has been a really popular feature to enable networking and peer-to-peer best practices sharing.

I also appreciate Influitive's support team, they are very responsive and helpful. If we submit a support ticket, we always hear back within the same or next business day with a solution. Review collected by and hosted on G2.com.

What do you dislike about Influitive?

There are limitations with the survey functionality within the platform, i.e.: it does not support certain question types or any sort of conditional or skip logic -- so for more advanced surveys that require this sort of thing, we have to program them outside of the community and link out to them. Additionally, some of the reporting in Influitive is not very intuitive, but luckily our customer success manager is a huge help in that regard. Review collected by and hosted on G2.com.

Recommendations to others considering Influitive:

Influitive has impacts across the organization, from marketing and sales, to product, customer success, and support. Make sure the leaders from each team understand Influitive's use cases and are on-board to help promote internally and provide support as needed. Review collected by and hosted on G2.com.

What problems is Influitive solving and how is that benefiting you?

Influitive helps us solve the problem of engaging with our customers, generating customer-focused marketing content and testimonials, and receiving product feedback. Without the platform, my job would be so much more manual and tedious... Influitive makes customer advocacy marketing fun and scalable! Review collected by and hosted on G2.com.