---
title: IFTTT Reviews
meta_title: 'IFTTT Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 117 reviews by the users' company size, role or industry
  to find out how IFTTT works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 117
  scale: '5'
date_modified: '2026-07-13'
parent_category:
  name: Development
  url: https://www.g2.com/categories/development
---

# IFTTT Reviews
**Vendor:** IFTTT  
**Category:** [API Marketplaces](https://www.g2.com/categories/api-marketplace)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 117
## About IFTTT
Automate, save time, and get more done with IFTTT. Easily connect 1,000+ apps and devices to create time-saving workflows—no code required. Join a community of over 30 million creators, smart home enthusiasts, and small business owners that use IFTTT to save multiple hours out of a typical day. IFTTT’s simple no-code interface, combined with 1,000+ of today&#39;s most popular business, personal and smart home apps, allows you to quickly create sophisticated automations. Discover the power of automation while on the go with location based features, notifications and widgets. Download the mobile app for iOS and Android today. We offer a free plan, as well as a fully featured trial. How IFTTT works: IFTTT links two or more apps with automations called Applets. Choose a trigger, pick an action, and customize it to your needs. You can enable 100,000s of ready-made Applets or create your own in minutes. Key features: • Connect to 1,000+ apps, services, and devices: Integrate with Google Workspace, Microsoft 365, task management, calendar, and communication platforms. • Use IFTTT on the go: Our popular mobile apps for iOS and Android allow you to connect your apps to widgets, custom notifications to your phone, and location-based triggers. • Increase your productivity: Automations are easy to set up, personalize, and you can get started with your first Applet in minutes. Here are a few ideas to get you started: • Write once then cross post to multiple social networks • Connect and control every aspect of your smart home • Create and summarize content with IFTTT AI • Use IFTTT Location to trigger work and smart home automations • Automate even more apps with IFTTT Webhooks Links: • How to create your first Applet (automation): https://ifttt.com/explore/how-to-connect-your-first-applet • Help center: https://help.ifttt.com/hc/en-us • Top Applets on IFTTT: https://ifttt.com/explore/top-applets-on-ifttt



## IFTTT Pros & Cons
**What users like:**

- Users find IFTTT&#39;s **flexibility in automation** exceptionally useful, catering to various user levels and applications. (2 reviews)
- Users appreciate the **simple setup and flexibility** of IFTTT, making workflow automation accessible for everyone. (2 reviews)
- Users value the **seamless workflow automation** in IFTTT, easily connecting multiple services for efficient task management. (2 reviews)
- Users value the **affordability** of IFTTT, enhancing its appeal for seamless automation across various services. (1 reviews)
- Users appreciate the **flexibility and versatility** of IFTTT, catering to all skill levels with various applications. (1 reviews)
- Users find the **API integration** perfect for connecting services and automating tasks effortlessly with applets. (1 reviews)
- Users appreciate the **service linking capabilities** of IFTTT, enabling seamless automation with triggers for various tasks. (1 reviews)
- Cost-Effective (1 reviews)
- Ease of Setup (1 reviews)
- Ease of Use (1 reviews)

**What users dislike:**

- Users find the **limited customization** of IFTTT frustrating, as it restricts their ability to create complex workflows. (2 reviews)
- Users often face **connection issues** with IFTTT, leading to applet failures during poor internet connectivity. (1 reviews)
- Users experience **connectivity issues** with IFTTT, causing applets to fail due to reliance on internet access. (1 reviews)
- Users find IFTTT&#39;s capabilities limited due to its **simple workflows** , restricting more complex automation possibilities. (1 reviews)

## IFTTT Reviews
  ### 1. The Best Automation Tool for a Solo Publisher Managing Multiple Platforms

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Media Production | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 10, 2026

**What do you like best about IFTTT?**

What I appreciate most about IFTTT is how effortlessly it connects apps and services that otherwise wouldn't communicate with each other. As the founder of ScribaVerse, a digital publishing platform, I manage multiple tools simultaneously — Google Drive, Instagram, Mailchimp, RSS feeds, Telegram, and Notion — and IFTTT acts as the connective tissue between all of them. For example, I use it to automatically post new book listings from our platform's RSS feed to our social media channels, send Telegram notifications to our team when a new author submission arrives, and back up form responses to Google Sheets. The Pro plan's multi-step applets and filtering capabilities have been particularly valuable. Setting everything up is intuitive even without coding knowledge, and the library of pre-built applets saved me hours of initial configuration time.

**What do you dislike about IFTTT?**

There are a few limitations worth mentioning. The free plan has become quite restrictive over time — you can only run a limited number of applets, which pushes most serious users toward a paid subscription. Occasionally, applets can have a noticeable delay in triggering (sometimes several minutes), which makes IFTTT less suitable for time-sensitive automations. The advanced filtering and query features, while powerful, have a bit of a learning curve for users who aren't familiar with JavaScript. Also, some third-party integrations feel a bit outdated or are no longer actively maintained, which can lead to occasional sync errors that require manual reconnection.

**What problems is IFTTT solving and how is that benefiting you?**

Running ScribaVerse as a solo entrepreneur means I wear many hats simultaneously — editor, marketer, customer support, and administrator. Before using IFTTT, I was manually copying data between tools, posting updates across multiple social media channels one by one, and missing important notifications. IFTTT solved this by automating the entire chain: when a new book page goes live on our platform, an applet automatically shares it on Instagram and sends a notification to our internal Telegram group. Another applet monitors RSS feeds from industry news sources and saves relevant articles to a Notion database for weekly editorial review. I've estimated saving roughly 3 to 4 hours per week in manual, repetitive tasks, allowing me to focus on acquisitions and editorial work — which is where I actually create value for the platform.

  ### 2. No Usage Limits and Broad IoT Integrations Make IFTTT a Powerful Automation Tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jessica L. | Digital Accessibility and Marketing Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 06, 2026

**What do you like best about IFTTT?**

IFTTT doesn't have usage limits and doesn't charge per use. It also integrates with a lot of physical Internet of Things objects to share activities or automate actions with devices.

**What do you dislike about IFTTT?**

IFTTT has gotten more expensive over time as the demand for automation have increased, rather than decreased as you'd hope.

**What problems is IFTTT solving and how is that benefiting you?**

IFTTT has allowed me to save time by ensuring I can focus on my work rather than turning things on or having to go activate my tools.

  ### 3. Effortless Automation with Diverse Integrations

**Rating:** 4.0/5.0 stars

**Reviewed by:** Victor Z. | COO, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 18, 2025

**What do you like best about IFTTT?**

I like that IFTTT offers dozens of connected services, including some that are available only there, like Day One. It's very cheap, which adds to its value for me. The setup is very simple and fast; I just connect services and build the flow. It's great for building workflow automations and connecting a few services into one if-then workflow.

**What do you dislike about IFTTT?**

At IFTTT, I can build only very simple workflows.

**What problems is IFTTT solving and how is that benefiting you?**

I use IFTTT for workflow automations, connecting multiple services into an if-then workflow. It offers many connected services, including some like Day One that are exclusive to IFTTT, all at a very affordable price.

  ### 4. So Many Connections to Automate Your Life With

**Rating:** 4.5/5.0 stars

**Reviewed by:** Chelsey O. | Student, Higher Education, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 01, 2025

**What do you like best about IFTTT?**

One feature I really find to be outstanding is it’s flexibility for the everyday user, weather it’s simple saving of emails to cloud storage or more complex automation using multiple platforms IFTT caters to every user level and has so many different applications and options to use.

**What do you dislike about IFTTT?**

One disadvantage of IFTT would be its reliance on internet connectivity, it runs purely on line so for some users who may have internet connection issues may see their applets fail.

**What problems is IFTTT solving and how is that benefiting you?**

The use of automated services reduces costs and increases workflow efficiency by automating tasks for emails, making it less likely to miss any important tasks.

  ### 5. Flexible automation platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Luca P. | Chief Operations Officer DEQUA Studio | Formerly CTO in MarTech, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 04, 2025

**What do you like best about IFTTT?**

The platform supports over 1000 popular apps and smart home devices, making it possible to automate workflows across business, productivity, and home environments.

The interface is intuitive, allowing for the creation of custom “applets” that link triggers and actions between different services. IFTTT’s mobile apps for iOS and Android are robust and provide useful features like location-based triggers, custom notifications, and widgets.

The platform also allows for more advanced automations through filter code, queries, multiple actions, and integration with Webhooks for custom workflows. 

Integration with AI services, such as content creation and summarization, expands its utility for content and marketing teams.

**What do you dislike about IFTTT?**

Some integrations require regular re-authentication or experience occasional reliability issues, especially with third-party services.

**What problems is IFTTT solving and how is that benefiting you?**

IFTTT streamlined repetitive tasks by automating interactions between business applications and cloud services. It enabled efficient cross-posting to multiple social networks, automated lead tracking, and synchronized data between productivity tools. This reduced manual effort, minimized errors, and improved workflow consistency across teams and devices. The ability to automate notifications and integrate with smart home or office devices also contributed to a smoother operational environment.

  ### 6. IFTTT (if this then that) great automation product

**Rating:** 4.5/5.0 stars

**Reviewed by:** Steve K. | CSO, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 10, 2025

**What do you like best about IFTTT?**

Great for linking services and building applets that can do things when triggers are met i.e. link to your bank account and Google sheets and update a financial sheet each time a transaction happens in your account.

**What do you dislike about IFTTT?**

nothing, it's great (maybe that the free plan is now severely limited)

**What problems is IFTTT solving and how is that benefiting you?**

automating tasks based on triggers i.e. when I publish a new blog post it goes out to my social and business accounts like Facebook, Threads, X and LinkedIn with no manual intervention

  ### 7. Easy to use automation tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 15, 2023

**What do you like best about IFTTT?**

IFTTT is very simple to use, even if you have a limited coding background. It's interface is user-friendly and clearly labeled. IFTTT allows me to automate simple tasks, such as copying new calendar events from one calendar to another or automatically backing up photos to another service. IFTTT runs seamlessly in the background daily despite the fact that I don't even have to think about it.

**What do you dislike about IFTTT?**

I have no major complaints about IFTTT. They sometimes have had limited connection options, but we've always been able to find a solution.

**What problems is IFTTT solving and how is that benefiting you?**

IFTTT allows us to spend less time on routine administrative tasks. Our applets allow us to remain synced across calendars and avoid double-bookings.

  ### 8. IFTTT & Youcanbook.me

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mike R. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 15, 2023

**What do you like best about IFTTT?**

Great software with easy setup and a limitless number if integration capabilities.

**What do you dislike about IFTTT?**

Nothing as of yet, the pricing is more than fair and the integrations are easy to set up and just work..

**What problems is IFTTT solving and how is that benefiting you?**

After booking IFTTT imports clients to our Google contact list for use with MailChimp, auto posts to our Facebook page about the booking, and so much more. 

We have integrations with our vehicle GPS for tracking mileage, expenses, etc.

  ### 9. Best and Low Cost Automation Platform for Everyone!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Harshit A. | Chief Executive Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 05, 2023

**What do you like best about IFTTT?**

I can almost automate anything easily I required to do without the knowledge of coding. It provides great, fast and useful automations option at such a low pricing.

**What do you dislike about IFTTT?**

Recently pricing of IFTTT is increased and amount of applets we can create and advanced options are more restricted now, there should be few more options available in lower plans.

**What problems is IFTTT solving and how is that benefiting you?**

I can automate most of my common business tasks which not only reduce time consumption but also the cost.

  ### 10. Great Hands-Off Tracking

**Rating:** 4.0/5.0 stars

**Reviewed by:** Gina H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 07, 2023

**What do you like best about IFTTT?**

I love that I was able to set this up and then just enjoy the results! It was so easy to get started, I could use my own setup or begin with a template to get the results I'm looking for. Whether it's ensure my phone has the right settings when I'm at work or website analytics, IFTTT makes my life so much easier!

**What do you dislike about IFTTT?**

It's so automatic that I forget it's there :)

**What problems is IFTTT solving and how is that benefiting you?**

IFTTT helps me to track my created links and my daily and monthly analytics, without needing to occupy loads of time.


## IFTTT Discussions
  - [Can we publish all of our services at the same time?](https://www.g2.com/discussions/can-we-publish-all-of-our-services-at-the-same-time) - 1 comment, 1 upvote

- [View IFTTT pricing details and edition comparison](https://www.g2.com/products/ifttt/reviews/ifttt-review-4593424?section=pricing&secure%5Bexpires_at%5D=2026-07-15+21%3A28%3A00+-0500&secure%5Bsession_id%5D=2d939516-3d23-4b3a-a3fa-50eab058c348&secure%5Btoken%5D=bdba2e74e6de2bfdf4d4185b9211ed9de6f6fe4628e656fe30301514b5564e8b&format=llm_user)
## IFTTT Integrations
  - [Google Workspace](https://www.g2.com/products/google-workspace/reviews)
  - [SuiteCRM Google Calendar Integration (Lite)](https://www.g2.com/products/suitecrm-google-calendar-integration-lite/reviews)

## IFTTT Features
**Development **
- Real-Time Integration
- API Designer
- Flow Designer
- Pre-Built Connectors
- Custom Connectors
- Reusable connectors
- Multi - tenant architecture

**Management **
- Monitoring & Notification
- Routing And Orchestration
- Data Mapping
- Data Transformation
- API Management

**Security**
- Data Encryption
- Security Standards
- Communication Protocol

**Integration Options**
- Data Virtualization
- Managed File Transfers
- Big Data Processing
- EDI

**Deployment **
- Hybrid
- Cloud to Cloud

## Top IFTTT Alternatives
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  - [Make](https://www.g2.com/products/integromat-by-celonis-make/reviews) - 4.6/5.0 (323 reviews)
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