G2

Helen H.

employ

Mid-Market (51-1000 emp.)

11/3/2026

"an affordable and essential tool for email marketing In retail"

4.5/5

What do you like best about iContact?

This has formed the base of our weekly email marketing. It provides reliable inbox delivery and good customer engagement. As our main marketing tool for our retail store it helps increase sales, allows us to connect with our customers and provides good ROI. Easy to navigate, allows us to create and send weekly promotional emails. Perfect tool to keep marketing consistent. Automate weekly e-mails so we can keep our customers informed reliably. Review collected by and hosted on G2.com.

What do you dislike about iContact?

Although there will be new shiny marketing tools introduced over time that might make us want to switch, the overall stickiness and stability of the product will be much better. Sometimes updating existing templates can be a bit more involved. Bulk mailings can take longer. Reports can be more detailed. Review collected by and hosted on G2.com.

What problems is iContact solving and how is that benefiting you?

iContact is highly reliable when it comes to inbox delivery and gives us the ability to send reliable weekly emails. This increases our sales through regular promotion and keeps our brand at the forefront of our customers mind. Many modern products offer automated bot support and long wait times. iContact offer first class support via telephone and email. We have knowledgeable individuals who can help quickly with any issues we may have, to ensure that our marketing timelines are unaffected and we avoid any expensive delays. iContact helps simplify and overcome issues that come with email marketing campaigns, contact list management and keeping customers consistently informed. Review collected by and hosted on G2.com.