G2

Shelby L.

Marketing Content Specialist

Small-Business (50 or fewer emp.)

4/24/2020

"The idea is cool, but it's hard to make decisions from Hotjar"

3/5

What do you like best about Hotjar by Contentsquare?

You can see how people are interacting with your site, where they're falling off, etc. Review collected by and hosted on G2.com.

What do you dislike about Hotjar by Contentsquare?

Watching recordings of visitors is cool, because you can see where they go on the site and everything. However, it's nearly impossible for me to gain anything from them. I once sat with my coworkers once and we watched recordings for 30-45 minutes. Afterwards we had no idea how to move forward. Review collected by and hosted on G2.com.

Recommendations to others considering Hotjar by Contentsquare:

Definitely look into it beforehand and see if you would actually be able to get anything useful of it. What information would you learn, and how would you make decisions off of that information? If there's nothing to learn, or no decisions to be made, I don't see the point. Also - it could be that we just don't have the right people to be making the leap from the information to the decisions. Maybe others have more training on what to look for and how to use it. Review collected by and hosted on G2.com.

What problems is Hotjar by Contentsquare solving and how is that benefiting you?

I don't know that we have actually solved any problems with hotjar or realized any benefits. I've stopped using it on a regular basis. Review collected by and hosted on G2.com.

Response from Chrystalla of Hotjar by Contentsquare

edit

Hi Shelby,

Thanks for taking the time to leave a review.

I completely understand the issue your facing in converting what you're seeing in Recordings to actionable insights about your users' behavior and, ultimately, opportunities to improve your user experience.

I would strongly recommend checking out this guide: https://www.hotjar.com/session-recordings/user-analysis/ It outlines a structured 6-step approach to getting actionable insights from user recordings.

Sometimes you will have an aha moment when just sitting and watching random recordings but, more often, you will need to have a specific goal in mind, a way to narrow down your recordings, and know what to look out for so that you can identify valuable opportunities to improve your UX. That's all covered in the guide.

Also, I'd like to offer you a small thank you from us for taking the time to review our software. You can reach me at mike.cullen@hotjar.com.

Cheers,

Mike from Hotjar