G2

Reshma S.

Senior MarTech Consultant & CRM Manager

Mid-Market (51-1000 emp.)

11/9/2026

"Deeper Customer Insights with Session Replay and Frustration Signals"

4.5/5

What do you like best about Fullstory?

Gain more insight into my customers than I can get from standard reports. I enjoy using session replay to understand how customers navigate my digital properties. I can explore clicks and see where customers may be having trouble or doing something unexpected. Its frustration signals have helped me identify common pain points and work with my product and marketing teams to improve the experience. Review collected by and hosted on G2.com.

What do you dislike about Fullstory?

It can take some time to find specific things when you're working with a lot of sessions. Learning to use the filters and features can sometimes be difficult. I wish there were an easier way to find information. Review collected by and hosted on G2.com.

What problems is Fullstory solving and how is that benefiting you?

I want to know why my customers are dropping off during their journeys. I may have successful campaigns running and see high conversion rates, but Fullstory allows me to dig deeper. I've been able to use it to find out where my customers are having difficulty navigating my digital properties. I've used it to investigate conversion rates and talk with my team about how I can improve the digital experience. It has helped me learn more about my customers' behavior when they use my digital properties.

Watch session replays and investigate customers' actions on key website experiences. Help improve my CRM initiatives and enhance the customer experience. Review collected by and hosted on G2.com.