I like the way that fluency organizes and lays out information per account in backpack. The budget tabs is my favorite way to manage the daily spend of my stores. I also find the notifications page to be very helpful for identifying timely issues. We also receive great support for the products. Review collected by and hosted on G2.com.

There is some redundancy when it comes to where you can make changes to campaigns and measure performance. This can slow down the work flow trying to figure out where to do what you need. The integrations with Google Ads are not perfect when it comes to every feature/tool you need to fully edit a campaign. Review collected by and hosted on G2.com.