G2

Mel H.

Brand Manager

Mid-Market (51-1000 emp.)

4/14/2026

"Emplifi’s Intuitive Platform Makes Publishing and Dashboards Effortless"

4.5/5

What do you like best about Emplifi?

Ease of use: From publishing to the dashboards, Emplifi is an extremely easy-to-use platform. It’s simple to navigate, and I can quickly find what I need or make changes when necessary. Review collected by and hosted on G2.com.

What do you dislike about Emplifi?

There are a few integrations that would make Emplfi the most successful tool I have used:

- Meta library integration - it would be great to be able to select music for posts from the Meta library, as this is something we are currently having to do natively

- Dashboard filtering - rather than filtering each widget in a dashboard, it would be great to be able to filter the whole report, from both a useability and time saving perspective

- Boosting - Having a Boosting integration in the paid area of Emplifi would remove the need to do this natively

- Reporting exports - I'd love to be able to set up a template for monthly reports to be exported to in ppt form

- AI - I'd love an AI integration in caption copy writing, similar to the customer service area, to help optimise social copy Review collected by and hosted on G2.com.

What problems is Emplifi solving and how is that benefiting you?

We use Emplifi for 2 key areas:

- Organic social publishing and reporting - this helps mitigate the need to do this natively across all platforms, and provides an excellent single view on channel performance based entirely on our business KPI's

- Customer Service - we have recently moved our Customer Service into Emplifi, which has been extremely well received by our CS team. Previously, we were doing all this natively, but the onboarding and training done by Emplifi has been excellent, and we have now transitioned completely to Emplifi for all CS. Review collected by and hosted on G2.com.