I think DemandFarm is a useful tool for strategic selling. Strategic accounts are multi-layered and have numerous internal touchpoints. It's important to have everyone aligned internally on the customer paradim and I feel DemandFarm helps accomplish this. Review collected by and hosted on G2.com.

There is a bit of a learning curve with DemandFarm. I have not used it previously at other companies - so it has taken some time to get up to speed. I think with more time and increased usage, I should be able to maximize the effectiveness of the tool. Review collected by and hosted on G2.com.