---
title: Dataslayer.ai Reviews
meta_title: 'Dataslayer.ai Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 309 reviews by the users' company size, role or industry
  to find out how Dataslayer.ai works for a business like yours.
aggregate_rating:
  rating_value: 4.8
  review_count: 309
  scale: '5'
date_modified: '2026-07-12'
parent_category:
  name: Marketplace Apps
  url: https://www.g2.com/categories/marketplace-apps
---

# Dataslayer.ai Reviews
**Vendor:** Softpoint Consultores  
**Category:** [Google Workspace for Marketing Software](https://www.g2.com/categories/google-workspace-for-marketing)  
**Average Rating:** 4.8/5.0  
**Total Reviews:** 309
## About Dataslayer.ai
Dataslayer.ai is a super easy-to-use marketing data automation tool that takes the hassle out of managing your data. It connects with all the major platforms like Google Analytics, Google Ads, Meta, LinkedIn, and more, so you can automate data extraction, reporting, and visualization without the headache. With Dataslayer.ai, you can pull data from multiple sources straight into Google Sheets, Looker Studio, BigQuery or your favorite BI tools. This saves you loads of time and cuts down on manual errors, helping you make better decisions, run stronger campaigns, and get valuable insights faster. Some standout features include automated reports, real-time data syncing, customizable dashboards, and powerful data filters. Whether you&#39;re a marketer, agency, or business, Dataslayer.ai helps you stay on top of your marketing analytics, boost efficiency, and get the results you&#39;re after. If you&#39;re ready to ditch the manual work and take your marketing data game to the next level, Dataslayer.ai has got you covered!



## Dataslayer.ai Pros & Cons
**What users like:**

- Users find Dataslayer.ai to be **easy to use** , allowing quick access to vital metrics without hassle. (12 reviews)
- Users praise the **large number of connectors** in Dataslayer.ai, facilitating seamless integration for various analytics needs. (8 reviews)
- Users commend the **friendly and supportive customer support** of Dataslayer.ai, enhancing their onboarding and overall experience. (8 reviews)
- Users value the **seamless integrations** of Dataslayer.ai, enabling efficient data connection from multiple platforms directly into Google Sheets. (8 reviews)
- Users value the **time-saving capabilities** of Dataslayer.ai, transforming hours of work into just minutes. (8 reviews)
- Users praise the **intuitive dashboard and stable connectors** of Dataslayer.ai, appreciating its ease of use for reporting. (7 reviews)
- Analytics (6 reviews)
- Users appreciate the **impressive number of connectors** in Dataslayer.ai, enhancing reporting and data visualization for clients. (6 reviews)
- Efficiency (6 reviews)
- Helpful (6 reviews)

**What users dislike:**

- Users find the **API limitations** frustrating, hindering automation for larger or growing accounts on the free plan. (2 reviews)
- Users find the **difficult learning curve** of Dataslayer.ai challenging initially, but navigation improves with familiarity. (2 reviews)
- Users find Dataslayer.ai to be **expensive** , prompting requests for a free trial to better assess its value. (2 reviews)
- Users find the **limited features** in the free plan restrict automation, especially for larger accounts. (2 reviews)
- Users find the **missing features** frustrating, especially with limited data blending and platform connection options in the free trial. (2 reviews)
- Subscription Issues (2 reviews)
- API Issues (1 reviews)
- Complex User Interface (1 reviews)
- Connection Issues (1 reviews)
- Connector Issues (1 reviews)

## Dataslayer.ai Reviews
  ### 1. Intuitive Automation with Exceptional Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Origen P. | Analista, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 16, 2026

**What do you like best about Dataslayer.ai?**

I like that Dataslayer.ai is intuitive and includes its AI add-on, which helps me resolve errors or review metrics. I also value that it automates everything completely, which is very useful for my reports. The support from the team is excellent and has helped me a lot, and the initial setup was very simple.

When I had a small problem, they responded quickly. Their country manager is friendly and very helpful. Overall, it is well-priced and has few flaws. It offers a lot at a lower cost compared to other programs on the market.

**What do you dislike about Dataslayer.ai?**

Within one of the pivot tables, the one with the heat map, we couldn't find how to display an ad image when connecting with Looker Studio. It remains pending to analyze with support.

**What problems is Dataslayer.ai solving and how is that benefiting you?**

I use Dataslayer.ai to connect it with Looker Studio and fully automate my reports. The tool is intuitive, includes an AI add-on that I find useful for resolving errors or clarifying metrics, and the team's support is excellent.

**Official Response from Carolina Panigazzi:**

> Thank you for your positive feedback! We're delighted that you find our tool intuitive and valuable for automating your reports. We're pleased to hear that our support team has been helpful and that you find our pricing competitive. Regarding the pending matter, feel free to contact us at any time so we can assist you right away :)

  ### 2. Intuitive Integration with Exceptional Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Paul V. | Analista de Data, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 11, 2026

**What do you like best about Dataslayer.ai?**

I like that Dataslayer.ai is very intuitive and very easy to use. Their support team is always attentive to all users, which I really appreciate. The initial setup was super easy, which was a great relief. Additionally, the support team is very attentive and willing to help in cases where someone used to use a metric with another provider and couldn't find it in Dataslayer.ai, or when a problem arose with the tokens. All of this makes my experience using Dataslayer.ai very positive.

**What do you dislike about Dataslayer.ai?**

The only thing that gave me a headache was the issue of API call consumption, but it was resolved with better organization of data loading.

**What problems is Dataslayer.ai solving and how is that benefiting you?**

Dataslayer.ai connects data sources directly with Google Sheets or Looker, avoiding manual uploads. It solves problems with report delivery times. It is intuitive, easy to use, and the support team is always available, which is helpful in case of issues or lack of tokens.

**Official Response from Carolina Panigazzi:**

> We’re very happy to hear that our tool has made your reporting process easier and helped you avoid manual uploads, Paul! It’s especially great to know that both the setup and our support team have contributed to such a positive experience. Thank you for also highlighting the API call organization, we’re glad it was resolved and that you can keep working more efficiently.

  ### 3. Quick and Effective for Advertising Reports

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anthony David H. | Digital Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 19, 2026

**What do you like best about Dataslayer.ai?**

I love using Dataslayer.ai to create Meta Ads reports because it is super fast and efficient. I connect the sheet to Looker and review the data I need easily, without much configuration. The simple interface in Google Sheets is a great benefit because it has no complications. As an extension, its interface is clean and has key options, as well as quick connectors and colors that help distinguish each option. It was very easy to set up; I just connected my Facebook account and had access to my clients' ad managers. Also, I always recommend Dataslayer.ai to others because it meets what I'm looking for.

**What do you dislike about Dataslayer.ai?**

One thing is that previously the free plan covered more uses and rows, now they have lowered the range and it limits more, but it is still an excellent tool. At least allow 3 uses of the API and increase the number of rows to at least 500 since the current plan does limit quite a bit.

**What problems is Dataslayer.ai solving and how is that benefiting you?**

I use Dataslayer.ai for Meta Ads reports; it is fast and efficient in connecting Sheets to Looker. Its simple interface in Google Sheets makes it easy to use without complications, and it has fast connectors and clear options.

**Official Response from Carolina Panigazzi:**

> Anthony, thank you so much for your kind review and for recommending Dataslayer to others. We’re glad to hear it helps you create Meta Ads reports quickly and easily through Google Sheets and Looker Studio! Regarding the free plan, it was updated in line with our new pricing structure, but we truly appreciate your feedback and will keep it in mind for future improvements.

  ### 4. Effortless Data Integration and Reporting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sapphire C. | Digital Marketing Manager

**Reviewed Date:** February 18, 2026

**What do you like best about Dataslayer.ai?**

Dataslayer.ai has been a game-changer for our Looker Studio integration, especially when native connectors fall short. It reliably pulls in all our clients' data without the usual headaches. Within just a day or two, I was able to build a comprehensive 8-page reporting template that we use across clients, making end-of-month reporting incredibly efficient. This efficiency gives us more time to focus on what really matters—and that's analyzing performance and providing meaningful business recommendations. I also appreciate how simple the initial setup was; our team found it easy to set up the dashboard and optimize it at client request. Additionally, the Looker Studio integration tool provides a holistic view of performance data, and the platform has streamlined our workflow, making client reporting truly effortless.

**What do you dislike about Dataslayer.ai?**

Some of the features were difficult to find at first but the site is fairly simple to navigate once you get the hang of it.

**What problems is Dataslayer.ai solving and how is that benefiting you?**

Dataslayer.ai is a game-changer for Looker Studio integration, solving data pull issues and making client reporting effortless. It streamlines our workflow, combining paid search and social data efficiently, and allows us to focus on analyzing performance and making meaningful recommendations.

**Official Response from Carolina Panigazzi:**

> We’re thrilled to hear that our tool has become such an important part of your Looker Studio reporting workflow, Sapphire! It’s great to know that it helped your team build reusable client reports quickly and spend more time on performance analysis and business recommendations.
Thank you for your feedback about feature discoverability as well, we’ll keep working to make everything easier to find from the start.

  ### 5. Simple Integration and Outstanding Customer Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 15, 2026

**What do you like best about Dataslayer.ai?**

I love the easy integration and use of Dataslayer.ai, especially the automation with scheduling reports to update them on a specific day and time. Additionally, the customer service is excellent, which makes a work team much more valuable. Dataslayer.ai allows you to turn scattered information into quick and smart decisions. The initial setup was very simple because I already had the context of how it worked.

**What do you dislike about Dataslayer.ai?**

Improve the user experience a bit more since using it requires technical knowledge. Make the interface much more visual and intuitive to be manipulated more easily and include more step-by-step guides.

**What problems is Dataslayer.ai solving and how is that benefiting you?**

I use Dataslayer.ai for managing large volumes of data, integration, and automation, allowing for quick and intelligent decisions. It improves time efficiency and avoids human errors, optimizing profitability.

**Official Response from Carolina Panigazzi:**

> Thank you so much for your thoughtful review. We’re very glad to hear that Dataslayer.ai helps you automate reports, save time, and make faster decisions with your data. We also appreciate your feedback about making the experience more visual and intuitive, and we’ll keep working on improving our guides and overall usability!

  ### 6. The Ultimate Tool for Looker Studio Integration (Where Native Connectors Failed)

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kim F. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 29, 2025

**What do you like best about Dataslayer.ai?**

Dataslayer has been the ultimate tool for our agency's Looker Studio integration. The reliability is unmatched—where native connectors often fail or time out, the Dataslayer connector consistently pulls in all my clients' data without a hitch. I was able to build a comprehensive 8-page report template for my clients within just a day or two because the connection process is so seamless.

**What do you dislike about Dataslayer.ai?**

I haven't encountered any significant downsides yet. It simply works where other connectors have failed me.

**What problems is Dataslayer.ai solving and how is that benefiting you?**

It solves the massive headache of broken native connectors. As an agency, when data isn't being pulled in correctly, it stops our workflow. Dataslayer fixed that immediately. Now, end-of-month reporting is a breeze. Instead of troubleshooting connections, I can look at my client's dashboard and focus on adding analyst insights and business recommendations.

**Official Response from Carolina Panigazzi:**

> Kim, we’re pleased to hear that Dataslayer has eliminated the challenges caused by unreliable native connectors and streamlined your end-of-month reporting. We’re committed to delivering dependable solutions and are glad Dataslayer is meeting your agency’s needs!

  ### 7. Data extraction and updating for marketing without much effort in Sheets/Looker Studio

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 03, 2026

**What do you like best about Dataslayer.ai?**

What I like most about DataSlayer.ai is that it greatly simplifies the extraction and updating of marketing data in Google Sheets/Looker Studio, with stable connectors and scheduled refreshes that save you hours of manual work.

**What do you dislike about Dataslayer.ai?**

What I like the least is that the total views metric for the account on TikTok is still not available within the connector, which somewhat limits some reports and comparisons. However, the team is already working to add this metric soon, so it seems to be a temporary issue rather than a permanent limitation.

**What problems is Dataslayer.ai solving and how is that benefiting you?**

Dataslayer.ai is solving the problem of consolidating and updating data from multiple platforms without manual exports or copy/paste, centralizing everything in Google Sheets/Looker Studio with automatic refreshes. This benefits me because I greatly reduce the time spent on reporting, decrease human errors, and can focus on analysis and insights instead of "assembling" reports every week.

**Official Response from Carolina Panigazzi:**

> Thank you for sharing such detailed feedback! We’re glad to know that our tool helps you centralize your marketing data, automate refreshes, and spend less time on manual reporting. We really appreciate you pointing the matter with the missing metric. Feedback like this helps us better understand which metrics are most important for your reporting needs, and we’ll continue working to make our connectors more complete and useful!

  ### 8. Simple and Profitable Connections

**Rating:** 4.5/5.0 stars

**Reviewed by:** Alvaro D. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 14, 2026

**What do you like best about Dataslayer.ai?**

I like the good price and ease of use of Dataslayer.ai. The other connector tools are very expensive and offer a similar solution. Additionally, the initial setup was quite simple. I also appreciate how customer support quickly resolves onboarding issues.

**What do you dislike about Dataslayer.ai?**

We are having some onboarding issues, but they are quickly resolved by customer support.

**What problems is Dataslayer.ai solving and how is that benefiting you?**

I use Dataslayer.ai to simplify the process of connecting data sources. It offers a good price and ease of use, which is valuable since other tools are very expensive and offer similar solutions.

**Official Response from Carolina Panigazzi:**

> We really appreciate your feedback! It’s great to know that Dataslayer stands out for its ease of use, simple setup, and competitive pricing compared to other connector tools. We’re also glad our support team has been able to help resolve your onboarding questions quickly :)

  ### 9. Efficient and Multichannel Automation, Ideal for Reports in Looker Studio

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 22, 2025

**What do you like best about Dataslayer.ai?**

Dataslayer saves me a lot of time by automating multichannel reports in Looker Studio. It is easy to use, intuitive, and the integration with platforms like Meta Ads, Google Ads, and GA4 works very well. Being able to combine data from different sources in the same table is key for cross-analysis and client presentations. Additionally, the data loading and updating speed is quite good.

**What do you dislike about Dataslayer.ai?**

In some connectors like Shopify, the limitation of analysis periods is a barrier: I can't always access data from the previous year, which is important for seasonal comparisons or historical performance. I also noticed that in Klaviyo there are important metrics I use from Shopify that are not available, which forces me to do manual cross-referencing. Improving this would make the flow much more complete.

**What problems is Dataslayer.ai solving and how is that benefiting you?**

Dataslayer allows me to centralize data from multiple advertising and analytics platforms into a single automated dashboard, which improves operational efficiency and eliminates manual tasks of exporting and consolidating. This allows me to focus more on strategic analysis and less on repetitive tasks. It also facilitates reporting to clients, as the visualizations are always updated and accessible.

**Official Response from Carolina Panigazzi:**

> Thank you for your feedback! We’re happy to hear our tool helps you save time and simplify multichannel reporting. We appreciate your comments about the Shopify and Klaviyo connectors. Please feel free to contact our support team at any time. If there are specific fields or metrics you need, we can review them. Thank you again for the honest review and for trusting Dataslayer to support your reporting needs!

  ### 10. The perfect tool to keep track of your traffic and performance

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 30, 2025

**What do you like best about Dataslayer.ai?**

Dataslayer is a critical tool for us to keep track of both website analytics and performance from our paid channels on a daily (and sometimes) hourly basis. With the Spreadsheet add-on, we're able to build dashboards so that it's easier for our colleagues to track our traffic and performance, instead of having to browse every ad platform and Analytics tool. Dataslayer keeps adding new connections and the amount of connections is very impressive. The support team is also very friendly and supportive.

**What do you dislike about Dataslayer.ai?**

I haven't found any downsides to Dataslayer.

**What problems is Dataslayer.ai solving and how is that benefiting you?**

Dataslayer is helping us to export all data from Analytics and Ad platforms automatically to Google Spreadsheets. This is a huge time-saver for us and now it's possible for us to build real-time dashboards based on this data. This is helping our business to get a clear and quick understanding of our traffic and performance.

**Official Response from Carolina Panigazzi:**

> We're thrilled to hear that Dataslayer has been a critical tool for keeping track of your website analytics and performance! We're glad you find the Google Sheets add-on helpful for building dashboards and that our support team has been friendly and supportive, thank you!


## Dataslayer.ai Discussions
  - [Are you considering implementing SEMRush data into Dataslayer?](https://www.g2.com/discussions/are-you-considering-implementing-semrush-data-into-dataslayer) - 1 comment, 1 upvote

- [View Dataslayer.ai pricing details and edition comparison](https://www.g2.com/products/dataslayer-ai/reviews/dataslayer-ai-review-7852426?section=pricing&secure%5Bexpires_at%5D=2026-07-13+13%3A02%3A42+-0500&secure%5Bsession_id%5D=201ed812-df79-4550-b70b-3cc27f877723&secure%5Btoken%5D=7918de9b0bf1dfde17420228d09d02fa49c6a4e74eee13eacd7e0115fa9bcb89&format=llm_user)
## Dataslayer.ai Integrations
  - [Data Studio](https://www.g2.com/products/data-studio/reviews)
  - [Looker](https://www.g2.com/products/looker/reviews)
  - [Microsoft Power BI](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews)
  - [Parabola](https://www.g2.com/products/parabola/reviews)

## Dataslayer.ai Features
**Metrics**
- Sessions - Digital Analytics
- Engagement
- Entry and Exit Pages
- Standard Event Tracking
- Custom Event Tracking
- Retention
- Return
- Conversions
- Funnels

**Management**
- Reporting
- Auditing

**Agentic AI - Google Workspace for Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration

**Reporting**
- Real-Time Reporting
- Trending
- Retroactive Reporting
- Segmentation
- Mobile Reporting
- Unification Across Devices
- Custom Reports and Dashboards

**Marketing Operations**
- ROI Tracking
- Data Collection
- Customer Insights
- Multi-User Access
- Spend Management
- White Label

**Functionality**
- Extraction
- Transformation
- Loading
- Automation
- Scalability

**Other**
- User Data
- Site Search Reporting
- Load Time Monitoring
- Campaign Tracking
- E-Commerce
- Promotional Messages
- Administration Alerts

**Campaign Activity**
- Campaign Insights
- Reports and Dashboards
- Campaign Stickiness
- Multichannel Tracking
- Brand Optimization
- Predictive Analytics

**Agentic AI - Marketing Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

**Agentic AI - Digital Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Decision Making

**Administration**
- API / Integrations
- QA Testing
- Performance and Reliability
- User, Role, and Access Management

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