G2

Verified User in Automotive

Small-Business (50 or fewer emp.)

6/29/2026

"All-in-One Helping Turn Customer Conversations into Sales."

4.5/5

What do you like best about Crisp?

What I like most about Crisp is that it brings customer communication, CRM, automation and AI capabilities together in one platform. Instead of managing several disconnected tools, we can build a complete customer journey in one place.

Our company has nearly 30 years of experience in the automotive battery industry, and expert advice is our biggest competitive advantage. Every day, customers ask us which battery fits their vehicle and why we recommend a specific model. Our goal is to transform those conversations into successful purchases while providing an outstanding customer experience.

We believe Crisp can become a key part of our long-term growth strategy by helping us improve customer support, increase conversion rates, and build stronger relationships with our customers. Review collected by and hosted on G2.com.

What do you dislike about Crisp?

Overall, my experience with Crisp has been very positive, and that's exactly why I'm considering upgrading to Essentials. My feedback is meant to help improve an already strong product.

As the owner of a specialized e-commerce business, my biggest challenge is not getting customer conversations—it's understanding why some of those conversations don't become purchases. Every day, customers ask us which battery fits their vehicle or why we recommend a specific model. I would love to see even stronger reporting that connects conversations with sales outcomes, highlights the most common reasons customers don't buy, and identifies recurring questions. Those insights would help me improve both our customer support and our website.

I'm also planning to build an AI-powered battery selection assistant over the next few months. I think Crisp has huge potential here, especially if businesses can more easily connect AI with their own knowledge base, product expertise and recommendation logic.

Finally, as a long-term Mini customer, I feel that the jump to Essentials is quite significant. A smoother upgrade path for growing businesses would encourage customers like me to adopt more advanced features earlier instead of waiting until we're absolutely ready. Review collected by and hosted on G2.com.

What problems is Crisp solving and how is that benefiting you?

Before using Crisp, customer communication came from different channels and it was much harder to keep conversations organized. We also had limited visibility into previous discussions with customers, which made it more difficult to provide consistent support.

Today, Crisp has become our central communication platform. Every day, customers ask us which battery fits their vehicle, whether a specific model is compatible, or why we recommend one product over another. Having all conversations in one place allows our team to respond faster, maintain conversation history, and provide more consistent expert advice.

One of the biggest benefits is that we can support customers before they make a purchase. Choosing the wrong battery can be an expensive mistake, so expert guidance is very important in our industry. Crisp helps us deliver that guidance efficiently and build customer confidence.

As our e-commerce business continues to grow, we see Crisp evolving from a live chat tool into a complete customer communication, CRM and AI platform that will help us improve customer experience and increase conversion rates. Review collected by and hosted on G2.com.