What happens before someone presses Apply matters just as much as what happens afterwards. Connectr gives us the space to put real thought into that.

Through Experiential Talent Pooling, our pre-application journey and IntentSignals, we can give people experiences rather than simply information. They can explore GSK, discover careers they might not have considered and build a clearer picture of whether an opportunity is right for them.

Our Virtual Work Experience is a great example. It has attracted fantastic levels of engagement while giving people an opportunity to experience GSK and explore different career possibilities before being asked to apply.

In early careers, that matters. People start from very different places in terms of knowledge, confidence and access to networks. Simply making an opportunity available does not necessarily make it equally accessible.

I want attraction to do more than generate applications. I want it to build understanding, open up possibilities and help people make a genuinely informed choice about whether GSK is right for them. Connectr helps us create the space for that to happen. Review collected by and hosted on G2.com.

We’ve had a really positive experience with the platform and there are no downsides I would call out. Review collected by and hosted on G2.com.