Brand Kit, Brand Templates, and Brand Controls have saved us a lot of routine review work. We can define our logos, colors, fonts, and usage rules once, and then, on Business, manage multiple Brand Kits and approval flows instead of catching the same branding mistakes on every single asset. We also rely heavily on Design Approvals and in-design comments. A designer can send a piece for review, I can comment directly on the specific element that needs work, and we can either approve it or send it back without starting yet another email thread. It makes the difference between “ready for the client” and “still under internal review” much clearer. On the production side, Magic Resize, reusable templates, Content Planner, and the asset library help us move faster across channels. We typically start with one master creative and then adapt the dimensions, copy, and format from there. A nice side effect is that account and project teams can handle smaller changes themselves without pulling a designer away from higher-value work, as long as they stay within the Brand Controls. Review collected by and hosted on G2.com.

Canva’s ease of use can also create its own kind of mess. When everyone duplicates designs, saves versions in different folders, and starts creating their own “final” files, the workspace fills up with near-identical assets very quickly. We eventually had to introduce naming rules, set up campaign folders, and keep one clearly defined master version for each piece. Even with that in place, I’d still like a stronger way to spot duplicates or identify designs that were derived from the same original. Review collected by and hosted on G2.com.